What are the responsibilities and job description for the Social Media Manager position at South Coast Plaza?
Company Description
South Coast Plaza is the premier luxury shopping destination, renowned for its world-class boutiques, personalized service, and upscale amenities. The shopping center is an iconic cornerstone for luxury retail, setting the standard for elegance and sophistication. Coman and join our outstanding team!
Role Description
We are seeking a full-time, experienced Social Media Manager for an on-site role based in Costa Mesa, CA. The Social Media Manager will be responsible for crafting and implementing social media strategies to enhance engagement and brand visibility. Day-to-day tasks include supervision of social media coordinator, creating and managing content calendars, optimizing social media presence, analyzing performance metrics, community management and ensuring cohesive branding across platforms. Collaboration with marketing and creative teams will be a key part of the role to ensure alignment with larger brand objectives.
Qualifications
- Proficiency as a Social Media Marketing Manager to drive brand visibility and user engagement
- Strong communication and writing skills to develop compelling content and engage with online audiences
- Experience in developing and executing content strategies aligned with branding and marketing goals
- Ability to analyze performance metrics and make data-driven decisions
- Knowledge of current trends and best practices in social media platforms and tools
- Strong organizational skills and the ability to manage deadlines effectively
- Bachelor's degree in Marketing or a related field is preferred, with 5 -8 years of solid social media experience using Instagram, TikTok and Facebook.
- Experience in the retail, luxury goods or lifestyle industry is a must.
- Supervisory experience required.
- As an external facing role, there is an expectation of dressing appropriately to represent South Coast Plaza in all interactions with our tenants, content creators, clients and management.
Salary Range: Base pay range is $80,000 - $90,000 per year, along with a bonus opportunity
Salary : $80,000 - $90,000