What are the responsibilities and job description for the Marketing & Communications Specialist III position at Son?
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Hiring Agency:
Health & Human Services - Agency 25
Location:
Hiring Rate:
Job Posting:
Applications No Longer Accepted On (If no date is displayed, job is posted as open until closed):
Job Description:
Under administrative direction, the Marketing & Communications Specialist is responsible for the development and management of an agency's marketing, communication, advertising, and/or public relation strategies, policies, and programs. Position is in a multi-program or promotionally oriented state agency that has high visibility, extensive public relations requirements and circumstances, with statewide and national scope.
"You have the passion; we have the opportunities - let's make a difference for Nebraskans"
As the Marketing & Communications Specialist III, you will:
- Lead the team as it pertains to a communication and marketing strategy for ServeNebraska.
- Work directly with media contacts, providing expertise consultation and support to the executive director on the best public relation strategies for the Commission
- Create and implement promotional ideas and policies for the commission.
- Provide strategies for the Commissions sub awardees and relay information from our federal partner about branding requirements, recruitment strategies, press releases and publications to broaden the reach of programing in Nebraska.
- Develop and implement the informational and education programs of the agency to ensure that the public is kept informed of agency programs, projects, grants, awards, and grant notices.
- Write, design, compose, edit, research, compile, and/or select copy and layout for informational/administrative pamphlets, or other publications, audio-visual materials, media release, displays, exhibits, and/or speeches, to organize data so that it will reach and be understood by the target audience.
- Be involved in strategic planning, coordination of people and resources
Hire Rate: $26.005 per hour - non-exempt
Work Schedule: Monday - Friday; 8:00 AM - 5:00 PM
Dress Attire: Business Casual
Location: Lincoln
Driving Required
Requirements / Qualifications
Minimum Qualifications:Bachelor's degree in journalism, communications, marketing, public relations, advertising, graphic arts, digital media, videography, or related field and at least three years' experience in developing, planning, and managing public relations/publicity campaigns, mass media communication activities, public information programs, and/or marketing/promotional campaigns. Required experience may substitute for education on a year for year basis.
Preferred Qualifications:
- Ability to communicate face to face, over the phone, through electronic means.
- Must have a solid understanding of strategies to communicate with a variety of customers in a variety of modes, such as through social media, web based, newsletters, Public Service Announcements, fliers, project reports and annual reports, and/or surveys.
Experience preferred in the areas of:
- Creative writing with good writing skills
- Development
- Planning
- Managing public relations/publicity campaigns
- Mass media communications activities
- Graphic design skills
- Working with multiple programs
- Leadership skills among peers
Other:
Valid driver's license or the ability to provide independent authorized transportation.
Knowledge, Skills, and Abilities:
Knowledge of: the principles and practices of journalism; the principles and practices of public relations; the techniques of layout design; the principles and practices of electronic and social media communication; the principles and practices of visual reproduction such as photography, graphics, or printing; the techniques of online layout; website design and maintenance; the English language including spelling, punctuation, sentence structure, word usage, and grammar; the techniques, formats, and styles of informational material preparation; the methods and practices of public information dissemination; the principles, practices and processes for marketing/advertising, promotion of ideas, services, imaging and branding; agency operations, rules, policies, and objectives; agency program legislation and goals; statewide and local media sources and operations, including appropriate contact persons, possible costs, and publication/broadcast deadlines; reference sources including agency reference material and external information sources; the inter-relationships of agency marketing, communications, advertising and public relation/information activities; methods of securing adequate publicity for news items; business and management principles involved in strategic planning, resource allocation, leadership techniques; coordination of people and resources.
Ability to: communicate effectively in individual or group settings with news media representatives, government or program officials, agency staff, and the public at levels understandable to each audience; apply the principles and practices of public relations, journalism, and marketing/advertising to the operation of a public information or promotional function; skillfully operate audio and/or visual equipment; write/edit copy to fit assigned space in a layout; evaluate the public information potential of written, illustrative, and related material for a specific project assignment; develop the information dissemination approach most likely to reach the target audience; assign and review the work of others; write and design informational pamphlets, reports, and posters; assess the impact and effectiveness of specific informational or promotional materials or activities in meeting the interests of the public or media and the needs of the agency; develop and apply agency policies and procedures for the public information function; plan and oversee the operations of a public information function; develop work priorities for effective use of available resources and staff; delegate, direct, and review the work of agency employees and others in the preparation and release of public information materials.
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Benefits
We offer a comprehensive package of pay, benefits, paid time off, retirement and professional development opportunities to help you get the most out of your career and life. Your paycheck is just part of your total compensation.
Check out all that the State of Nebraska has to offer! Benefit eligibility may vary by position, agency and employment status. For more information on benefits, please visit: https://statejobs.nebraska.gov/index.html#benefits
Equal Opportunity Statement
The State of Nebraska values our teammates as well as a supportive environment that strives to promote diversity, inclusion, and belonging. We recruit, hire, train, and promote in all job classifications and at all levels without regard to race, color, religion, sex. age, national origin, disability, marital status or genetics.
Salary : $26