What are the responsibilities and job description for the National Sales Manager position at Somerfield Farms?
Company Description Somerfield Farms is dedicated to producing high-quality berries that are harvested at peak ripeness for optimal taste and freshness. The growing season runs year round with each berry carefully selected to deliver exceptional flavor and quality. The farms prioritize responsible harvesting practices, emphasizing social and environmental responsibility throughout operations. When consumers choose Somerfield Farms berries, they can trust they are enjoying a premium product that supports the well-being of both the environment and the people who help bring the berries to market.
Role Description The National Sales Manager is a full-time, on-site role based in Wilmington, NC, responsible for leading and expanding Somerfield Farms’ national sales footprint. This role oversees key accounts, develops and executes sales plans, and builds strong relationships with retail and wholesale partners to drive volume and profitability. Day-to-day responsibilities include managing the sales pipeline, negotiating contracts, monitoring market trends, and collaborating with operations and marketing teams to align supply, pricing, and promotional activities. The National Sales Manager will lead and mentor the sales team, set performance targets, track results, and ensure that business growth supports the company’s commitment to quality and responsible farming.
Qualifications
- Demonstrated skills in Business Planning and Budgeting to develop, implement, and manage national sales strategies and financial goals.
- Proven experience in Sales and Account Management, including building long-term customer relationships and negotiating contracts.
- Strong Team Management capabilities, with experience leading, coaching, and developing sales professionals.
- Background in the food, agriculture, or CPG industry is highly beneficial, especially with fresh produce or perishables.
- Excellent communication, presentation, and interpersonal skills, with the ability to collaborate across cross-functional teams.
- Data-driven approach to decision-making, including proficiency with CRM tools and sales analytics.
- Bachelor’s degree in Business, Marketing, or a related field, or equivalent practical experience.
- Willingness to travel domestically to visit customers, attend industry events, and support field sales activities.