What are the responsibilities and job description for the Marketing Demand Generation Specialist position at Solutionz, Inc?
Company Description
Solutionz, Inc. specializes in delivering reliable, comprehensive audiovisual (A/V) systems that transform business operations. For over 20 years, the company has provided end-to-end A/V solutions across North America, continuously evolving through strategic acquisitions to expand expertise and offerings. A trusted partner of leading manufacturers such as Polycom, Cisco, and Crestron, Solutionz serves various industries including Fortune 500 companies, healthcare, government, and education. The company is committed to delivering superior customer experiences through integrated maintenance, managed services, and around-the-clock support. With a focus on innovation, expertise, and customer success, Solutionz remains a leader in the A/V integration industry.
Role Description
This is a full-time, on-site role located in Brentwood, CA for a Marketing Demand Generation Specialist. The role involves developing and executing demand generation campaigns to drive lead generation and customer engagement. Responsibilities include creating multichannel marketing strategies, managing email marketing campaigns, monitoring campaign performance, and optimizing marketing efforts based on analytics. The specialist will collaborate with internal teams to create compelling content, identify target audiences, and manage marketing automation tools to achieve measurable business outcomes.
Qualifications
- Experience in Demand Generation, Campaign Management, and Marketing Automation
- Proficiency in Digital Advertising, Paid Media, and Social Media Marketing
- Strong skills in Data Analytics, Performance Metrics Analysis, and Reporting
- Ability to create engaging Content for Email Marketing and Lead Nurturing
- Excellent organizational, communication, and collaborative skills
- Familiarity with A/V industry technologies and trends is a plus
- Bachelor’s degree in Marketing, Business, Communications, or related field
- Proven ability to manage multiple projects and meet deadlines