Marketing Account Manager

Job title : Account Manager – Marketing

Location : Canton, OH (Remote)

Duration: Contract

Description

:Must Haves: Heavy project management experience-4 years Workfront platform experience, campaign execution, switchboard operator, detail oriented, client relationship experience, great organizational skills

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Role Summary/Purpos

e:The Account Manager is responsible for both managing & cultivating strong partnerships with key strategic clients/businesses, delivering against client campaign business goals, delivering complex campaigns across multiple marketing execution channels and supporting the continual evolution and integration of holistic planning and delivery for the busines

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Essential Responsibiliti

• es:Leverage campaign strategy & execution expertise to drive optimization & efficiency within client campaigns & deliver on key business strategic initiatives with a diligent focus on safety & soundn
• essManage campaign execution across multiple marketing channels including direct mail, email, paid media, earned media & Marketpl
• aceForge strategic relationships with client teams as a trusted advisor and influencer bringing thought leadership and guidance to every conversation by sharing knowledge, encouraging dialogue on insights, and demonstrating strategic think
• ingHelp clients achieve their goals and stay ahead of industry trends, anticipating their needs and leveraging industry knowledge to provide solutions to challenges that align with business go
• alsLead cross functional client marketing meetings and collaborate with functional experts to develop execution program solutions to achieve strategic client objectives in New Accounts, Sales, and Net Income goals, optimize marketing opportunities, and share best practi
• cesThe candidate may, at times, act as Agile team scrum master; manage strategic client projects and lead process improvements across all chann
• elsServe as liaison and central point of contact with marketing teams for milestone tracking, change control requests, process exceptions, as well as omni channel optimization opportunit
• iesEstablish and lead regular campaign portfolio review operating process with client marketing teams to drive execution progress, proactively address roadblocks, optimize marketing opportunities, and share best practi
• cesPartner with internal teams to plan & forecast channel capacity, prioritize campaigns, and proactively manage workload balancing to support the strategic priorities of the business and governance requireme
• ntsIf needed, drive and coordinate client marketing campaign incident management and corrective actions; partnering with remediation subject matter expects and compliance te
• amsBuild relationships/networks across key functional areas that support marketing execution pl
• ansPerform other duties and/or special projects as assig

ned
Qualifications/Requireme

• nts:Bachelor’s Degree OR in lieu of degree high school diploma/GED and 5 years of professional experience in sales, marketing, operations in a corporate environ
• mentA minimum of 4 years of marketing experience to include Project Management and client relationship experi

ence
Desired Characteris

• tics:Excellent team skills; flexibility to pivot with strategy, regulatory and market evolution; and proven ability to work cross functionally, as well as within own fun
• ctionProven client relationship management skill sets, experience developing plans and consistently meeting dead
• linesProject management experience leveraging the Workfront platform for campaign exec
• utionExcellent organization, communication & critical thinking skills, the ability to navigate in a fast-paced environment, the ability to synthesize information, connect the dots and anticipate needs/impacts across the bus
• inessAgile skill sets, team, process, tools and/or methods experience, a
• plusDemonstrated experience with tactical omnichannel execution across multiple channels and a general understanding of Paid Media execution components including tagging, trafficking, digital audiences (Liveramp) for Search, Social, Display/Programmatic and Affi
• liateBe curious and embrace change; be a catalyst for new ways of thinking and delivering for the bus