What are the responsibilities and job description for the Email Marketing Manager position at Softworld, a Kelly Company?
Job Posting: Marketing Campaign Manager – Fintech
Multichannel Campaign Marketing Manager
Location: San Jose CA
Hybrid, 3 days onsite
W2 Contract, 40hrs/week
We are seeking an experienced marketing professional who thrives in a fast paced fintech environment and enjoys taking full ownership of integrated campaigns that drive customer growth. This role is ideal for someone who combines creativity with a data driven mindset and wants to lead campaigns that strengthen product adoption expand user engagement and support retention across an active customer base.
What You Will Do
• Lead the planning execution and optimization of multi channel customer campaigns with a strong emphasis on email marketing and lifecycle communication
• Partner closely with sales creative product and analytics teams to coordinate campaign assets copy development landing pages lead flows and routing
• Oversee campaign operations including list management targeting quality checks and reporting
• Evaluate campaign results and provide insights on performance recommending changes to improve conversion lead quality and ROI
• Support field and customer facing marketing activities including coordinating logistics stakeholder alignment and post event follow up
• Manage lead management processes ensuring accurate attribution tracking and measurement
• Contribute to annual and quarterly planning including goals budgeting forecasting and experimentation
What You Bring
• Five to seven years of experience in campaign marketing growth marketing lifecycle marketing or similar roles
• Hands on experience running email driven campaigns promotions and customer communication programs
• Strong analytical capabilities and comfort working with data to uncover opportunities and measure performance
• Excellent project management and organizational skills with the ability to manage multiple concurrent initiatives
• Experience working cross functionally with sales design product and leadership stakeholders
• Detail oriented proactive and comfortable operating with autonomy
• Ability to commute to our San Jose CA office as needed
• Bachelor’s degree or equivalent professional experience in marketing or related fields
If you enjoy building campaigns end to end and want to help shape growth in a high performing fintech organization we would love to hear from you.
Salary : $42 - $52