What are the responsibilities and job description for the Product Manager position at Social Native?
Described as the “Uber of Content,” Social Native is a marketplace technology company providing brands the ability to scale high-quality content creation and optimize their cross-channel digital marketing strategies. By connecting brands & agencies with a diverse network of creators, we provide data-driven insights, streamline content production, and improve performance across social and e-commerce channels. Brands like Unilever, Adidas, L’Oréal, Crocs, and Nestlé trust Social Native to enhance their paid and organic social strategies through user-generated content (UGC), branded content, and content editing solutions, ensuring they have the right creative assets to drive engagement and conversions.
We are seeking a dynamic and results-driven Product Manager to join our team. The ideal candidate will have hands-on experience within the broader digital media, adtech, or martech landscape—ideally with exposure to influencer marketing or paid social. This role requires a proven track record of managing customer-facing products and features, with the ability to thrive in a fast-paced, start-up environment and juggle multiple products simultaneously. The successful candidate will bring deep experience leveraging AI to streamline product operations and ideation, and will excel at cross-functional communication and collaboration across teams.
Key Responsibilities:
- Product Ownership: Lead the end-to-end lifecycle of customer-facing products, from ideation and requirement gathering to launch, optimization, and sunset.
- Market Research: Conduct competitive analysis and gather insights to inform product strategy and identify new opportunities within the digital media, adtech, and influencer marketing ecosystems.
- Cross-Functional Collaboration: Work closely with engineering, design, sales, and marketing teams to ensure alignment on product goals, priorities, and execution.
- Feature Development: Prioritize and define product features that align with customer needs and business objectives. Create detailed product specs, user stories, and wireframes.
- Customer Focus: Engage with users to gather feedback and continuously improve the product experience. Serve as the voice of the customer in product planning and decision-making.
- AI-Driven Product Innovation: Leverage AI tools and frameworks to optimize workflows, enhance ideation, and improve product decision-making and operational efficiency.
- Roadmap Management: Maintain a product roadmap that aligns with company goals and communicates this vision effectively across the organization.
- Data-Driven Decisions: Utilize data analytics to track product performance, measure success against KPIs, and iterate on product features to drive continuous improvement.
- Agility: Thrive in a fast-paced environment with the ability to manage multiple products simultaneously, quickly pivoting when necessary to meet evolving business needs.
Qualifications:
- Experience: 2–4 years as a Product Manager within the digital media, adtech, martech, or related domains. Experience in influencer marketing or paid social is a strong plus.
- Industry Knowledge: Solid understanding of customer-facing digital products, advertising ecosystems, and performance-driven product development.
- AI Fluency: Experience applying AI or automation tools to enhance product operations, ideation, or customer experiences.
- Start-Up Experience: Proven ability to work in a high-speed, start-up environment where adaptability and resourcefulness are key.
- Technical Skills: Familiarity with product management tools (e.g., JIRA), wireframing tools (e.g., Figma), and a good understanding of software development processes.
- Communication: Exceptional verbal and written communication skills, with the ability to articulate complex concepts clearly and persuasively across teams and stakeholders.
- Customer-Centric: Deep passion for understanding customer needs and translating them into compelling product features and experiences.
- Education: Bachelor’s degree required.
Social Native Perks:
One of the best perks of Social Native is working with amazing talented people! Come see what it’s like to work at a fast-paced, venture-backed tech company. We are looking for smart, driven, fun people who are eager to take ownership of exciting projects and be a part of building something great.
- Attractive health, dental, and vision insurance coverage
- Competitive compensation
- 401(k) Retirement Plan
- Unlimited Vacation Policy