What are the responsibilities and job description for the Data Analyst position at Smart Media Group?
As a Data Analyst, you will work closely with the Data Team and Account Executives. This role will support clients and Account Executives through the creation and delivery of in-depth media analyses.
RESPONSIBILITIES :
• Answer client requests in conjunction with the Account Executive.
• Utilize Tableau as a data visualization tool to produce various types of recurring memos for executives.
• Conduct research concerning various politically related topics and groups especially spending across elections, advertisers, markets, and media across the country.
• Assist with the creation of presentations using a combination of Tableau, PowerPoint and other proprietary tools.
• Collaborate with the full data analytics team to identify trends in client feedback to enhance future deliverables.
• Help relay media buying information for clean and efficient consolidation in our proprietary database.
• Be proactive in quality controlling client media spending to ensure all proprietary data tools are reflecting client data correctly.
• Engage in reconciling campaign accounts upon completion.
• Adapt workflow between client-centric election cycles (even years) and research/sales oriented projects (odd years).
WHAT MAKES YOU SUCCESSFUL:
• Ability to organize multiple priorities in a fast-paced environment.
• Strong interpersonal skills and can work collaboratively across teams.
• Effective time management skills – ability to prioritize and meet deadlines.
• Enthusiasm to learn a variety of software products including Tableau.
QUALIFICATIONS:
• Bachelor’s degree and/or 0-1 year experience with Excel and/or Tableau.
• Desire to learn advertising and work in right-of-center politics.
• Preferred experience in Tableau, PowerPoint or other data visualization tools.