Freelance Social Media Manager

Job Description

Job Title: Freelance Social Media Manager (1099 Contractor)

Location: Hybrid Type: Freelance, Project-Based (Independent Contractor – 1099)

Industry: Restaurant & Retail Brands

About SLA Worldwide

SLA Worldwide is a dynamic agency specializing in elevating restaurant and retail brands through innovative marketing, digital storytelling, and brand strategy. We bring creativity and operational insight together to deliver measurable growth for our partners. From national hospitality groups to emerging retail concepts, we help brands stand out, connect authentically with audiences, and drive results.

We’re looking for a talented Freelance Social Media Manager to join our team, someone who understands brand voice, content strategy, and audience engagement within the fast-paced restaurant and retail space.

As a Freelance Social Media Manager, you’ll lead and execute social media strategy for SLA Worldwide and our client portfolio, helping tell each brand’s story through impactful content, creative campaigns, and consistent engagement. This project-based 1099 role offers flexible hours, a remote setup, and the potential for long-term collaboration with our expanding creative and marketing team.

Key Responsibilities

• Develop and execute customized social media strategies aligned with each client’s goals, brand identity, and audience.
• Manage content calendars across multiple platforms (Instagram, Facebook, TikTok, LinkedIn, and others as needed).
• Collaborate with internal creative and client teams to brainstorm and execute campaigns, contests, and promotions.
• Oversee day-to-day posting, scheduling, and brand engagement, maintaining a consistent tone and style.
• Monitor and analyze social performance metrics; prepare reports highlighting engagement, reach, and ROI.
• Engage with followers, influencers, and online communities to strengthen brand visibility and loyalty.
• Identify and leverage social media trends, audio, and platform updates relevant to restaurant and retail audiences.
• Coordinate with designers, photographers, and content creators to ensure cohesive, on-brand visuals.
  
  

Qualifications

• 2 years of proven social media management experience (agency or brand-side).
• Experience with restaurant, retail, or hospitality brands strongly preferred.
• Strong understanding of current trends across Instagram, TikTok, Facebook, and LinkedIn.
• Proficiency with social scheduling and analytics tools (Metricool, Later, Hootsuite, or similar).
• Excellent writing, editing, and storytelling skills with an eye for design and detail.
• Strong organization skills — able to manage multiple clients, deadlines, and content calendars simultaneously.
• Experience collaborating remotely with distributed teams.
• Basic understanding of paid media, content boosting, or influencer marketing is a plus.
• Creative, proactive, and solutions-driven personality with a passion for digital engagement.