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Marketing Manager

SkyWater Search Partners
Shakopee, MN Full Time
POSTED ON 12/12/2025 CLOSED ON 1/11/2026

What are the responsibilities and job description for the Marketing Manager position at SkyWater Search Partners?

  • Job Tag:
  • Posted: December 11,2025
  • Salary: $100,000

Our client, a well-established and well-known manufacturer and retailer, is seeking an experienced Marketing Manager to join their team. They’re recognized for their long-standing commitment to quality craftsmanship, durable products, and a culture grounded in hard work, integrity, and strong family values.

This organization takes pride in producing durable, American-made products and delivering exceptional customer experiences. The ideal candidate is a hands-on marketing professional who thrives in a collaborative environment and is motivated by elevating a trusted, quality-driven brand.

Key Responsibilities

Marketing Strategy & Execution

  • Develop and implement integrated marketing strategies across digital, print, web, email, social media, and paid media.
  • Ensure campaign messaging reflects the company’s values – quality, authenticity, reliability, and customer-first service.
  • Oversee end-to-end campaign execution, ensuring alignment with business priorities and brand standards.

Budgeting & Performance

  • Manage and optimize the marketing budget to support strategic goals.
  • Measure and report ROI on all marketing initiatives.
  • Define KPIs, track performance, and present results, including revenue impact, customer engagement, and traffic, to senior leadership.

Team Leadership & Collaboration

  • Lead and mentor the marketing team, fostering a supportive, values-driven environment.
  • Maintain and coordinate relationships with external agencies, partners, and vendors.
  • Collaborate with internal departments, such as sales and product development, to ensure cohesive cross-functional strategies.

Market Research & Brand Stewardship

  • Conduct market research to identify trends, customer preferences, and opportunities for product or service growth.
  • Maintain consistent, compelling brand messaging that reflects the company’s reputation for durable, American-made products and exceptional service.
  • Support a workplace culture rooted in integrity, hard work, collaboration, and family-oriented values.

Required Skills & Qualifications

  • Strong analytical and creative abilities, with a focus on developing innovative, value-driven campaigns.
  • Proficiency in digital marketing tools and best practices for lead generation and optimization.
  • Excellent communication, project management, and organizational skills.
  • Experience managing marketing budgets and evaluating ROI.
  • Familiarity with marketing automation and CRM software (HubSpot preferred).
  • Understanding of website management and basic design/production workflows.

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Please note, this role is onsite in Shakopee, MN five days a week – allowing this leader to collaborate closely with the team, stay connected to the product, and contribute directly to the company’s hands-on, people-first culture. While the position is fully onsite, the company values balance and understands that life happens. The base salary range for this role is $80,000–$110,000, depending on experience.

Salary : $80,000 - $110,000

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