Senior Account Manager

SaveApply

Senior Account Manager

• Richmond, VA: In-office Monday-Thursday, WFH Fridays
• Remote option: Open only to candidates with direct senior living / senior care agency experience, located in other states/markets
• Compensation: $80K-$95K, Benefits

Are you a relationship-driven strategist who thrives at the intersection of creativity, collaboration, and client partnership? A premier Richmond-based creative agency is seeking an experienced Senior Account Manager to join their growing team.

This award-winning creative marketing agency is known for producing people-first, purpose-driven work that helps senior living communities build trust, stand out, and drive real business results. The agency specializes in bespoke, creatively led marketing solutions-not cookie-cutter campaigns-and is deeply focused on long-term partnerships and meaningful outcomes.

They are seeking an experienced Senior Account Manager to independently lead a portfolio of accounts and serve as the strategic, day-to-day partner to both clients and internal teams. This is a true senior-level role designed for someone who can step in, quickly understand complex businesses, confidently guide conversations, and run accounts with autonomy and maturity.

What You'll Do

• Serve as the primary point of contact for a portfolio of client accounts, owning the relationship end-to-end.
• Build deep, strategic partnerships with clients to understand their goals, challenges, and opportunities.
• Collaborate seamlessly with creative, digital, media, and marketing teams to deliver work that exceeds expectations.
• Participate in brainstorming and strategic planning sessions, contributing to the development of innovative marketing solutions.
• Monitor campaign performance and identify opportunities for optimization and improvement.
• Lead project timelines, manage budgets, and ensure on-time, on-strategy execution.
• Conduct regular client meetings to provide updates, gather insights, and reinforce alignment.
• Partner with internal marketing and digital experts to establish annual KPIs and performance benchmarks
• Monitor and discuss key metrics such as lead volume, conversion health, and occupancy-related outcomes
• Participate in quarterly reporting and ongoing optimization conversations
• Help clients pivot strategy as market conditions, budgets, or priorities shift
• Translate data into insights and actionable recommendations for clients
• Collaborate closely with creative, digital, marketing, and media teams
• Participate in strategic planning and brainstorming sessions
• Ensure alignment across teams while fostering collaboration and consensus
• Thrive in an environment where creative teams are deeply involved in account conversations
• Partner closely with a Project Success Manager (a hybrid project management role) and work together to translate client needs into actionable plans and keep work moving efficiently.

What You Bring

• 8 years of account management experience within a marketing, advertising, or creative agency
• Direct experience supporting senior living or senior care clients from an agency perspective is strongly preferred
• Proven ability to manage multiple accounts simultaneously and independently
• Strong client-facing communication and negotiation skills
• Confident making strategic recommendations and pushing back when needed
• Comfortable navigating ambiguity and change in a growing agency environment
• Candidates considered for remote work must demonstrate hands-on senior living experience
• Experience must align with creative-led, customized marketing-not purely formulaic lead-generation models
• Comfortable working in a Mac-based environment
• Proficient with Google Workspace and virtual meeting tools
• Experience with project management platforms such as Function Point, Basecamp, Asana, Monday.com, or similar

Culture & Fit

This is a fast-growing agency where individuals can make a visible impact.

• Highly collaborative, curious, and people-centered
• Agile, resilient, and entrepreneurial-constantly evolving and improving
• Values initiative, creative problem solving, and thoughtful communication
• Offers meaningful room for growth, influence, and leadership over time

Why You'll Love Working Here

This agency invests deeply in its people and offers a competitive, thoughtfully designed benefits package, including:

• Medical, dental, and vision coverage
• Employee Assistance Program (EAP)
• Generous PTO sick leave 8 paid agency holidays
• 401(k) with company contributions
• Profit-sharing plan
• Pet insurance
• Short-term & long-term disability insurance
• Life insurance

  #App
  #LI-JN2