What are the responsibilities and job description for the Principal Product Manager, Accessibility position at Siteimprove?
Siteimprove helps organizations build inclusive, compliant digital experiences across digital content, reducing legal risk while improving customer experience for everyone. Accessibility is also becoming a board-level priority globally (e.g., WCAG-aligned regulations and the European Accessibility Act), and our customers need a partner who can help them move from reactive compliance to proactive governance and continuous improvement.
We’re hiring a Principal Product Manager to lead a major slice of our Accessibility pillar, owning a high-impact problem space end-to-end and raising the bar on product craft across the team.
- Lead product strategy & outcomes
- Own the product strategy for your domain: vision → bets → roadmap → results.
- Define and drive metrics (e.g., activation, retention, remediation throughput, issue recurrence, compliance readiness, customer retention influence).
- Make smart tradeoffs across customer value, time-to-impact, technical feasibility, and go-to-market leverage.
- Run continuous discovery with customers and users (accessibility leaders, developers, marketers, compliance teams).
- Use qualitative quantitative insights to identify the highest-leverage problems.
- Write crisp problem definitions, success metrics, and decision docs; socialize them early and often.
- Partner tightly with Design and Engineering in a true “trio” model.
- Break big bets into shippable increments; deliver value continuously.
- Ensure solutions are usable, accessible, secure, and enterprise-ready.
- Align with GTM (Sales, CS, Marketing), Support, and Enablement to ensure successful launches and adoption.
- Build clear product narratives: positioning, value props, packaging implications, and customer-facing messaging.
- Influence executive and stakeholder decisions with data, clarity, and strong product judgment.
- Coach PMs and cross-functional peers on product craft: discovery habits, strategy clarity, writing, prioritization, and decision-making.
- Establish reusable frameworks, templates, and operating cadence for your domain (PRDs, opportunity canvases, experiment plans, launch checklists).
- 8 years in Product Management (or equivalent), with experience shipping B2B SaaS at scale.
- Strong product sense: you can turn ambiguity into clear problem statements, coherent strategies, and simple solutions.
- Demonstrated success leading complex cross-functional initiatives with engineering and design.
- Excellent written verbal communication; you write docs people actually read.
- Comfort with data: you can define metrics, interpret funnels/cohorts, and combine data with qualitative insight.
- High ownership mindset: you act like a GM for your domain.
- Accessibility domain experience (WCAG, ADA, EAA), compliance workflows, or enterprise governance products.
- Experience building workflow products (triage → assign → fix → verify), and/or automation/AI-assisted systems.
- Integrations/platform experience (APIs, webhooks, partner ecosystems, CMS, design/dev toolchains).
- Experience influencing packaging/pricing or multi-product suites.
- Familiarity with regulated enterprise customers and security/compliance constraints.
- Rest and relaxation: Open Paid Time Off (OPTO) program for vacation, personal illness, mental health, or to care for a family member, 11 paid holidays, and volunteer leave.
- Comprehensive benefits: National medical plan, dental, vision, paid maternity leave, paid paternity leave, HSA, Flex, employer-sponsored short-term, long-term disability, discounts to volunteer plans to meet your family needs, and more!
- Prepare for the future: 401(k) with a company match to provide a better future in your retirement years.
**Additional Compensation: Eligible for yearly bonus subject to the terms of the applicable bonus plan.
Base pay will depend on the position, individual qualifications, market, and other operational business needs.
Salary : $115,772 - $144,715