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Area Sales Manager

Sirna & Sons Produce
Cleveland, OH Full Time
POSTED ON 4/22/2026
AVAILABLE BEFORE 5/21/2026
Sirna & Sons Produce is a fourth-generation, family-run, wholesale food distributor. In our 81 years of service we have continually provided premium produce, competitive pricing, and superior service. We are proud to bring you the finest quality products from growers across the nation, around the world and locally. We’re more than just produce, need dairy? We have it! Last minute catering, no problem. Our in house produce processing facility, Christine’s Cuts, we got you covered. We distribute our fresh arrivals 6 days a week to restaurants, hotels, country clubs, schools and institutions throughout Ohio, Central Pennsylvania and Northern West Virginia. You can count on us to provide nothing less than fresh! Our business, like yours, depends on delivering the very best and since 1939, Sirna & Sons Produce has been doing just that.

Essential Functions

  • Achieve goals in sales and growth that meets or exceeds customer expectations
  • Develop and execute marketing, sales, and merchandising strategies to generate growing and profitable foodservice or retail sales in assigned area
  • Develop strategies that are effective in bringing on new customers while maintaining a high level of customer satisfaction with existing business
  • Provide real time data back to sales office, procurement team, operations to quickly resolve customer concerns
  • Make sales calls to current and prospective customers
  • Coordinate customer problem resolution
  • Control customer relations and credit terms
  • Collaborate with entire Sirna & Sons team and management to develop effective growth strategies
  • Complete all administrative work and sales contact reporting in a timely manner
  • Acquire new customers in accordance with objectives
  • Collect market and competition data

Competencies

  • Start-Up Smart
  • Intellectual horsepower and highly resourceful
  • Strong relationship management and interpersonal skills
  • Innovative and creative thinking
  • Listening skills
  • Influencing and negotiation skills
  • Complex problem-solving
  • Organized and attention-to-detail approach

Education & Experience

  • High school diploma or GED equivalent plus related specialized coursework
  • At least 5 years successful fresh produce wholesale or retail sales or related management experience
  • Proficient skills in Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) systems, Microsoft Office (particularly Excel), and common E Mail systems

Physical Demands

  • Occasionally lift up to 25 lbs
  • Stand or sit for long periods of time
  • Travel as required

Compensation

  • $50,000 - $60,000/Year Commission (Based on experience)

Benefits

  • Health & Welfare Benefits (medical and life coverage)
  • Paid Time Off
  • Holidays
  • 401(k) with Company Match
  • Weekly Pay
  • Career Advancement Opportunities

All qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.

Salary : $50,000 - $60,000

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