Analyst, Podcast Content Strategy

Who We Are:

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners - in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.

SiriusXM

SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM’s platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company’s advertising sales organization, which operates as SiriusXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through SiriusXM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers.

How you’ll make an impact:

As an Analyst, Podcast Content Strategy you will play a critical role in supporting the growth and expansion of our podcast business. This role will help drive audience and revenue growth by delivering strategic insights and recommendations for our podcast partners and internal teams. You will act as a key bridge between data and strategy, helping partners understand audience behavior, identify growth opportunities, and optimize performance. You will support deal evaluations, assist with financial modelling, and ensure accurate KPI tracking and reporting for podcast portfolio.

What you’ll do:

• Track, analyze, and communicate the impact of recommendations to internal and external stakeholders.
• Support the deal evaluation process by developing analytical frameworks to assess content investment opportunities.
• Collaborate with Business Development during deal negotiations by analyzing historical data and assessing the business impact of various deal terms.
• Prepare and present compelling presentations that contextualize data, highlight key business drivers, and offer actionable recommendations.
• Work cross-functionally with Sales, Partnerships, Business Development, Marketing, and Content Partners to implement strategic initiatives.
• Track, analyze, and communicate the impact of recommendations to internal and external stakeholders.
• Support the deal evaluation process by developing analytical frameworks to assess content investment opportunities.
• Collaborate with Business Development during deal negotiations by analyzing historical data and assessing the business impact of various deal terms.
• Meet with Content Partners to provide data and insights on audience performance, revenue metrics, and business trends.
• Manage ad-hoc data requests and provide strategy recommendations tailored to the needs of Content Partners and internal teams.
• Manage internal approval processes for content deals, ensuring alignment across Sales, Finance, Programming, and Marketing teams.
• Update and maintain external KPI reporting documentation for partners, ensuring accuracy and transparency.

What you’ll need:

• 2 years of financial modeling experience, with a strong ability to analyze data and provide actionable insights. Experience in investment banking, management consulting, or media industry preferred.
• Bachelor’s Degree in Business, Finance, Economics, or equivalent work experience.
• Proficiency in Google Suite and Microsoft Office, particularly Excel (e.g., pivot tables, formulas, modeling).
• Strong communication and presentation skills to effectively convey data and strategy.
• Excellent organizational skills with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
• A collaborative mindset and ability to work effectively with cross-functional teams.
• Familiarity with data visualization tools (e.g., Tableau, Power BI) and SQL is a plus.
• Must have legal right to work in the U.S.

At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $65,000 to $80,000 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.

Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.

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