What are the responsibilities and job description for the Associate Director of Paid Media position at Single Grain | Start Growing?
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We’re hiring a Senior Paid Media Manager to own a portfolio of strategic accounts and drive retention, growth, and client impact.
This is not a media buying role.
You are responsible for strategy, decision-making, and client leadership.
AI is used for execution. Your job is to think, lead, and grow accounts.
Our portfolio includes:
Single Grain Agency
Enterprise digital marketing services including:
ClickFlow
Our AI-powered content optimization platform. ClickFlow helps companies unlock hidden growth from their existing content by identifying high-impact SEO opportunities and improving rankings with AI insights.
Karrot
A LinkedIn advertising and landing page platform built specifically for B2B companies running demand generation programs. Karrot helps companies scale LinkedIn campaigns with better targeting and conversion infrastructure.
We are actively evolving into a tech-enabled services (TES) company where software, automation, and services combine to create leverage.
Our CEO Eric Siu hosts the Leveling Up podcast and co-hosts Marketing School with Neil Patel, reaching millions of marketers and founders every month. This brand ecosystem gives us reach most agencies don't have.
What You’ll Do
Own Portfolio Revenue
Strong Fit
Primary KPI
Submit your application at singlegrain.com/apply by completing our Beat Claude Challenge. Select the "paid-media-002" assessment.
Benefits
We’re hiring a Senior Paid Media Manager to own a portfolio of strategic accounts and drive retention, growth, and client impact.
This is not a media buying role.
You are responsible for strategy, decision-making, and client leadership.
AI is used for execution. Your job is to think, lead, and grow accounts.
Our portfolio includes:
Single Grain Agency
Enterprise digital marketing services including:
- SEO
- Paid media
- Creative
- CRO
- AI-driven growth strategy
ClickFlow
Our AI-powered content optimization platform. ClickFlow helps companies unlock hidden growth from their existing content by identifying high-impact SEO opportunities and improving rankings with AI insights.
Karrot
A LinkedIn advertising and landing page platform built specifically for B2B companies running demand generation programs. Karrot helps companies scale LinkedIn campaigns with better targeting and conversion infrastructure.
We are actively evolving into a tech-enabled services (TES) company where software, automation, and services combine to create leverage.
Our CEO Eric Siu hosts the Leveling Up podcast and co-hosts Marketing School with Neil Patel, reaching millions of marketers and founders every month. This brand ecosystem gives us reach most agencies don't have.
What You’ll Do
Own Portfolio Revenue
- Manage a $1M ARR book of business
- Maintain ≥95% retention
- Drive 25% portfolio growth through expansions and performance improvements
- Manage and grow a team of 2–4 Paid Media Managers
- Set clear ownership, KPIs, and performance standards
- Coach team to consistently deliver strong results
- Create standardized playbooks for:
- Client communication
- Performance diagnostics
- Strategic recommendations
- Reduce variability and improve client experience across accounts
- Ensure every account delivers 2 proactive recommendations per month
- Raise the quality of thinking across the team
- Step into high-risk client situations when needed
- Implement AI systems that reduce manual work by 30%
- Standardize QA, reporting, and workflows
- Increase output per manager
- Build repeatable frameworks for new channels (LinkedIn, programmatic, CTV)
- Roll out across multiple accounts consistently
Strong Fit
- Experience managing and developing high-performing teams
- Owned a revenue portfolio or group of client accounts
- Built systems or processes that improved performance
- Deep expertise in Google Ads Meta
- Strong client presence, including high-stakes situations
- Uses AI at a systems level (not just personal workflows)
- Thinks in terms of scale, not just individual output
- Individual contributor mindset
- Reactive manager
- No experience building systems
- Stays too close to execution
- Basic AI usage
Primary KPI
- NRR ≥125%
- Team-level retention ≥95%
- ≤1 client-reported error per account per quarter
- Increased output per manager (efficiency gains)
- ≥95% retention across portfolio
- 25% growth in managed revenue
- High-performing team of 2–4 managers
- Standardized systems across all accounts
- Consistent proactive strategy across portfolio
- AI workflows reducing manual work by 30%
- Scalable frameworks for new channel expansion
Submit your application at singlegrain.com/apply by completing our Beat Claude Challenge. Select the "paid-media-002" assessment.
Benefits
- Medical, dental and vision insurance after your first month of employment
- 401k with 100% match up to 4% of your salary
- $50K life insurance policy, paid 100% by the company
- 12 weeks of paid family leave, effective after the first year of employment
- Flexible Unlimited Paid Time Off
- $100 utilities stipend paid out as an extra $50 per paycheck
- $60 UberEats credit each month
- A Macbook, keyboard plus mouse
- $500 WFH Office Reimbursement
Salary : $50,000