What are the responsibilities and job description for the Chief Growth Officer (Pre-Settlement Funding) position at SimpleCiti Companies?
SimpleCITI Companies, Hiring for Chief Growth Officer (Pre-Settlement Funding)
Overview
SimpleCITI Companies is a vertically integrated finance and operations platform focused on building scalable businesses across specialty lending, advisory, and asset management. Our operating companies specialize in capital markets, legal finance, operations, and private credit. We combine disciplined underwriting with tech-enabled infrastructure to deploy capital efficiently and drive long-term value.
Our Verticals Include
SimpleCREDIT is seeking a forward-thinking and execution-focused Chief Growth Officer to lead the expansion of its pre-settlement funding platform. This is a high-impact leadership role for a growth executive who can architect full-funnel performance strategy and integrate AI at every step of the customer lifecycle—from digital intake through funding and backend monetization.
You’ll be responsible for building and scaling an AI-enhanced growth engine across marketing, CRM, automation, and revenue operations. This role demands more than just overseeing teams—it requires hands-on execution, deep technical fluency with AI tools, and a performance-driven mindset.
Growth Strategy & Funnel Execution
Overview
SimpleCITI Companies is a vertically integrated finance and operations platform focused on building scalable businesses across specialty lending, advisory, and asset management. Our operating companies specialize in capital markets, legal finance, operations, and private credit. We combine disciplined underwriting with tech-enabled infrastructure to deploy capital efficiently and drive long-term value.
Our Verticals Include
- SimpleCREDIT (Private Lending & Legal Finance)
- SimpleADVISORY (Investment Advisory)
- SimpleMANAGE (Back Office & Ops Support)
- SimpleEQUITIES (Private Investment Platform)
- SimpleCORE (Operations & Capital Structuring)
SimpleCREDIT is seeking a forward-thinking and execution-focused Chief Growth Officer to lead the expansion of its pre-settlement funding platform. This is a high-impact leadership role for a growth executive who can architect full-funnel performance strategy and integrate AI at every step of the customer lifecycle—from digital intake through funding and backend monetization.
You’ll be responsible for building and scaling an AI-enhanced growth engine across marketing, CRM, automation, and revenue operations. This role demands more than just overseeing teams—it requires hands-on execution, deep technical fluency with AI tools, and a performance-driven mindset.
Growth Strategy & Funnel Execution
- Own end-to-end growth: paid media, digital funnels, intake workflows, CRM, automation, and monetization
- Design and optimize AI-powered lead intake systems across personal injury, MVA, medmal, and other plaintiff-side verticals
- Build and manage CRM systems (e.g., GoHighLevel, HubSpot, Salesforce) with automated drip campaigns, SMS, voice drops, and AI agents
- Launch and manage performance campaigns across Meta, Google, YouTube, TikTok, and other acquisition channels
- Leverage advanced tools such as ChatGPT, Claude, AutoGPT, Zapier, Clay, Instantly, and Smartlead to automate scoring, outreach, and follow-ups
- Track and improve KPIs: lead quality, approval rate, CAC, LTV, IRR, and qualified deal volume
- Work closely with capital markets, legal, and underwriting to align growth with funding criteria
- Lead the design and deployment of AI-based workflows for real-time lead engagement, routing, and decisioning
- Build internal tooling for dynamic scoring, follow-up, and pipeline optimization
- Continuously iterate on CTAs, landing pages, offers, and conversion flows using AI-driven insights
- Own and evolve the entire customer journey, enhancing velocity and ROI through smart automation
- 5 years in growth, DTC lending, plaintiff funding, or legal fintech
- Proven experience scaling performance marketing with ROI clarity
- Deep familiarity with AI tools and frameworks used in customer acquisition and funnel automation
- Proficient in CRM and marketing automation platforms like GoHighLevel, Iterable, ActiveCampaign, etc.
- Data- and KPI-driven mindset with ability to operate autonomously in a fast-paced environment
- Experience in pre-settlement funding or legal intake
- Understanding of how case quality and type influence underwriting and funding
- Bonus: Experience building AI agents for lead engagement via chat, SMS, or phone