What are the responsibilities and job description for the Paid Traffic Manager, Amazon Retail position at Signature Products Group?
Join Signature Products Group®
We turn ideas into impact. At Signature Products Group® (SPG), we design, develop, manufacture, and distribute licensed products for some of the world's most recognized brands, including Carhartt, Skechers, Browning, Fox Racing, and Hooey.
Collaboration drives how we build. Innovation turns bold ideas into real products. Adaptation keeps us moving forward through change. Accountability means owning our decisions and following through. Affinity turns customers into champions. And humility keeps us grounded, knowing great ideas can come from anywhere.
About the Role
Ready to own the execution and strategy for advertising on our retail partners websites? These strategies would be focusing on some of the world's most recognized brands. As our Paid Traffic Manager, you'll plan, run, and optimize campaigns that drive customer acquisition, boost visibility, and grow sales on Amazon, Chewy, Walmart, and other retailers, using data and fresh industry insight to make every ad dollar work harder.
What You'll Do
- Build and execute Paid Traffic strategies across Sponsored Products, Sponsored Brands, and Sponsored Display
- Dig into keyword research, competitor analysis, and product targeting to uncover high-potential opportunities
- Track performance (ACoS, conversion rates, sales attribution) and turn the data into smarter decisions
- Put Amazon's tools to work, including campaign automation, bid adjustments, and targeting optimization, to maximize ROI
- Partner with Marketing, E-commerce, Analytics, and Product teams to align ads with product launches, promotions, and sales events
- Report on KPIs and share insights and recommendations with stakeholders
- Build relationships with Amazon Advertising reps and outside vendors to stay ahead of trends
- Stay current on retail marketing policies, algorithm changes, and the competitive landscape
Why You'll Love Working Here
Great work deserves great perks. We've got you covered with a competitive compensation package — plus a few extras that make the day-to-day genuinely enjoyable: think flexible PTO, a dog-friendly office (yes, really), an onsite gym, fun team events, and plenty of room to keep learning and growing.
The Essentials:
- 401(k) with company match
- Medical, dental, and vision insurance
- Health savings account
- Short-term & long-term disability
- Basic life and AD&D insurance
- Employee assistance program
- Paid holidays
The Extras:
- PTO
- Bonus pay plan
- Canine-friendly workplace
- Onsite gym
- Special events & team perks
- Continuous learning opportunities