What are the responsibilities and job description for the Store Manager position at SHOPALIX: Alixandra Collections + Alixandra Blue + ALI ♥?
Alixandra Collections is primarily a women's accessory store but also has formats that feature women's clothing, apothecary and jewelry. The Company has been successful because it offers shoppers a variety of price points all of which offer strong values to the shopper. The stores feature both top designer name brands as well as local, up and coming designers. Moms, daughters and grand mothers often shop together and highlight the wide appeal of the inventory.
The Retail Store Manager reports to Company owner and is responsible for the assigned store location. She/ He is accountable for contributing to the overall profitability of Alixandra Collections and always favorably representing the Corporation. This key management role impacts nearly all portions of the business and therefore requires the individual to be a model to other associates, an effective communicator and posses an ability to consistently deliver results. Success in this role is achieved through the delivery of sales and inventory targets, establishing a loyal customer base, development of an effective team and maintaining the store’s brand feel. This individual will be relied upon as an expert and source for the local trends and customer requirements and is able to articulate that feedback to their manager. Most importantly, the store manager is responsible for ensuring customers, associates, vendors and the local community understand and grasp the Alixandra Collections experience.
Responsibilities:
Sales
Deliver sales targets (monthly, quarterly, annual)
Submit daily end of month sales reports
Utilize shopalix.com as an effective sales tool
Own annual planning process and applicable updates
Create and execute events that drive increased store traffic and purchases
Inventory
Clearly and regularly communicate product needs and feedback to the buying team
Pro- actively regulate store inventory to include sales merchandise flow
Ensure strong floor merchandising
Check in new merchandise
Limit damage and theft
Store inventory update
Manage return authorizations & donations
Regular Dropbox updates on new merchandise
Customer
Cultivate a strong customer following for both the store and personally
Set the proper tone and customer service orientation for direct reports
Understand local trends and preferences
Effective conflict resolution
Ingratiate yourself in the community
Create events that drive increased store traffic and purchases
Follow up on special requests and orders
Associates
Schedule appropriate floor coverage
Responsible for hiring, coaching, developing and managing all associates
Ensure all team members are aware of daily sales targets
Clearly articulate job responsibilities and expectations
Monitor performance and provide constructive feedback and coaching
Effective and complete new hire orientation
Effective conflict resolution
Termination of unproductive employees (with approval from owner)
Maintain staff files
Store
Ensure strong floor merchandising
Adhere to established opening and closing procedures
Monitor and maintain appropriate supply levels
Maintain a clean store (selling floor, back room etc.) that well represents the Company
Implement Company merchandising standards, points of sale and promotional activity
Balance & execute weekly cash reconciliation and deposit
Brand
Have a strong knowledge of product lines
Know the story behind key designers
Provide honest and effective feedback on product match to customer
Share Company and product knowledge with associates
Engage and actively support AC social media and marketing efforts
Knowledge, Skills & Abilities
Key attributes
Loyalty
Trustworthiness
Professionalism
Leadership
Positive, upbeat and friendly attitude
Skills and/or knowledge
Familiarity with women’s fashions, brands and trends
Strong sense of personal style that reflects the Company’s brand image
Flexibility to work non- traditional hours (to include nights and weekends)
Strong verbal and written communication skills
Proficiency with point of sale (POS) and general computer knowledge
Proven experience as a leader and team player
Education level and/or experience
Prior, successful sales and sales management experience
Authorization to work in the U.S.
The Retail Store Manager reports to Company owner and is responsible for the assigned store location. She/ He is accountable for contributing to the overall profitability of Alixandra Collections and always favorably representing the Corporation. This key management role impacts nearly all portions of the business and therefore requires the individual to be a model to other associates, an effective communicator and posses an ability to consistently deliver results. Success in this role is achieved through the delivery of sales and inventory targets, establishing a loyal customer base, development of an effective team and maintaining the store’s brand feel. This individual will be relied upon as an expert and source for the local trends and customer requirements and is able to articulate that feedback to their manager. Most importantly, the store manager is responsible for ensuring customers, associates, vendors and the local community understand and grasp the Alixandra Collections experience.
Responsibilities:
Sales
Deliver sales targets (monthly, quarterly, annual)
Submit daily end of month sales reports
Utilize shopalix.com as an effective sales tool
Own annual planning process and applicable updates
Create and execute events that drive increased store traffic and purchases
Inventory
Clearly and regularly communicate product needs and feedback to the buying team
Pro- actively regulate store inventory to include sales merchandise flow
Ensure strong floor merchandising
Check in new merchandise
Limit damage and theft
Store inventory update
Manage return authorizations & donations
Regular Dropbox updates on new merchandise
Customer
Cultivate a strong customer following for both the store and personally
Set the proper tone and customer service orientation for direct reports
Understand local trends and preferences
Effective conflict resolution
Ingratiate yourself in the community
Create events that drive increased store traffic and purchases
Follow up on special requests and orders
Associates
Schedule appropriate floor coverage
Responsible for hiring, coaching, developing and managing all associates
Ensure all team members are aware of daily sales targets
Clearly articulate job responsibilities and expectations
Monitor performance and provide constructive feedback and coaching
Effective and complete new hire orientation
Effective conflict resolution
Termination of unproductive employees (with approval from owner)
Maintain staff files
Store
Ensure strong floor merchandising
Adhere to established opening and closing procedures
Monitor and maintain appropriate supply levels
Maintain a clean store (selling floor, back room etc.) that well represents the Company
Implement Company merchandising standards, points of sale and promotional activity
Balance & execute weekly cash reconciliation and deposit
Brand
Have a strong knowledge of product lines
Know the story behind key designers
Provide honest and effective feedback on product match to customer
Share Company and product knowledge with associates
Engage and actively support AC social media and marketing efforts
Knowledge, Skills & Abilities
Key attributes
Loyalty
Trustworthiness
Professionalism
Leadership
Positive, upbeat and friendly attitude
Skills and/or knowledge
Familiarity with women’s fashions, brands and trends
Strong sense of personal style that reflects the Company’s brand image
Flexibility to work non- traditional hours (to include nights and weekends)
Strong verbal and written communication skills
Proficiency with point of sale (POS) and general computer knowledge
Proven experience as a leader and team player
Education level and/or experience
Prior, successful sales and sales management experience
Authorization to work in the U.S.