What are the responsibilities and job description for the Senior Director, Digital Merchandising and Content Strategy (eCommerce) position at Sherwin?
The Senior Director, Digital Merchandising & Content Strategy is responsible for the end-to-end strategy, optimization, and performance of digital merchandising, content, and SEO/GEO across Sherwin Williams owned channels (website and mobile apps). This leader will champion how customers discover, evaluate, and purchase products through data driven merchandising, content excellence, and best-in-class search and onsite experiences - ultimately driving online sales and omni-channel growth.
Reporting to the Vice President, Digital & eCommerce, this role is accountable for revenue impact, flawless execution of product and promotional launches, scalable personalization programs, and the continual improvement of the digital shopping and content experience. The ideal candidate is an expert in eCommerce, digital merchandising, content strategy, and GEO; is highly analytical and organized; and communicates effectively with senior leadership while leading cross functional teams.
This role will