Sales & Marketing Manager (Reno)

Owns market revenue growth by building and managing a disciplined field marketing engine. Leads Sales/Marketing

Representatives (SMRs), plans calendar and budget, and ensures daily activities translate to referrals and booked

revenue. Balances activity volume and relationship quality; uses weekly sourcing and conversion data to guide

decisions.

Core Outcomes

• Consistent referral flow from Centers of Influence (COIs) and priority facilities.
• Quarterly revenue growth with clear line-of-sight from activity → pipeline → booked jobs.
• High-visibility brand presence through targeted events, CE/L&L; programming, and partner touchpoints.
• A motivated, coached SMR team operating on clear goals, tools, and cadences.
• Disciplined budget ownership and ROI tracking on spend and time.
  
  

Key Responsibilities

• Plan and run weekly SMR calendar reviews; coordinate events, CE/L&L;, and target-account coverage.
• Audit new jobs and AOA calls daily to identify referral sources; maintain a living sourcing view.
• Set quarterly goals with SMRs (accounts, initiatives, revenue) and review monthly performance.
• Coach to activity quality and sales process progression; escalate quantity focus when revenue dips.
• Maintain master contact list; ensure routes/territories and priority COIs are assigned and worked.
• Own marketing budget and event ROI tracking; adjust spend toward producing channels.
• Champion interdepartmental alignment with Mitigation, Recon, Office, and Finance.
  
  

Decision Rights

• Day-to-day decisions on campaigns, events, account focus, and SMR coaching.
• Escalate policy, pricing, and atypical commitments to ownership/USDS leadership.
• Approve marketing expenses within budget; recommend reallocation based on ROI.
  
  

Qualifications

• 3–7 years in B2B field sales/marketing leadership (route-based or territory model preferred).
• Proven record growing revenue through referrals, partnerships, and events.
• High organizational discipline; comfort with CRM/Luxor-type tools and basic analytics.
• Strong coaching, communication, and conflict management skills.
• Bonus: restoration, facilities, property management, or related industry exposure.
  
  

Success Profile (Behavioral)

• Builder-manager: plans ahead, executes consistently, and closes loops (organized, methodical).
• Team energizer: balances accountability with motivation; reads reps’ emotional state.
• Credibility creator: participates in key calls/appointments to model standards.
• Cross-functional translator: aligns marketing with operations/recon to ensure delivery.
  
  

Working Conditions

• Full-time, primarily in-market; events and peak seasons require flexible hours.
• Travel within market; occasional travel for regional/company events.
  
  

What You Get

• Industry Leading Compensation
• Medical Insurance (with Company Contribution)
• Dental and Vision Insurance
• 401(k) with Company Match up to 4%
• PTO
• Paid Holidays
• Professional Development
  
  

SERVPRO of Reno East is an equal opportunity employer that recognizes the value of a diverse workforce. All

qualified individuals receive equal consideration without regard to race, color, age, sex, sexual

orientation, gender identity, religion, national origin, disability, or any other criteria protected by

federal, state, or local law.