What are the responsibilities and job description for the Head of Brand & Media position at Serv Recruitment?
Serv, a global executive recruitment partner, is hiring on behalf of our client The Uncommon Business for a Director of Brand & Media.
Join the Team:
The Uncommon Business is the world’s fastest-growing AI-first education company, teaching business leaders to architect intelligent systems, not just prompt tools. The company operates with a high-performance, EOS-driven environment focused on ownership, speed, and scalable systems. They believe AI should handle the repeatable while humans drive the irreplaceable. Team members are promoted based on impact and accountability, not tenure.
To learn more please visit: https://theuncommonbusiness.co...
Responsibilities:
If you are a rare individual who thrives at the intersection of brand, media, systems, and execution, this role offers the opportunity to architect and scale a world-class founder-led media ecosystem. The Director of Brand & Media will own and unify the personal brand of Callan Faulkner, The Uncommon Business company brand, and all associated sub-brands into one cohesive operating system that compounds audience growth and market authority.
This role includes:
● Owning Callan Faulkner’s voice, content schedule, and media presence across all channels
● Managing the editorial calendar and production quality across newsletter, podcast, YouTube, LinkedIn, Instagram, TikTok, and other owned channels
● Building scalable content systems that reduce founder dependency while increasing output and quality
● Overseeing the visual identity, brand guidelines, voice, and asset systems across all brands and programs
● Leading earned media and PR strategy including podcast appearances, speaking engagements, and press placements
● Hiring and managing an in-house creative team including editors, designers, producers, videographers, and ghostwriters
● Partnering cross-functionally with Growth, Programs, Sales, and Operations teams on campaigns, content, and enablement assets
● Using audience and campaign performance data to improve future creative and organic growth initiatives
● Creating systems, workflows, and review processes that allow the media engine to scale efficiently
● Supporting high-performance launch seasons with fast-paced execution and collaboration
Qualifications
● 8 years of experience operating within a creator brand or founder-led company at significant scale
● Experience supporting brands with 1M followers, 250K newsletter subscribers, top-tier podcasts, or companies exceeding $50M in revenue
● Proven ability to build and scale creative and content production systems
● Strong understanding of content strategy across podcasting, newsletters, YouTube, social media, and earned media
● Demonstrated experience leading creative teams and maintaining high-quality brand standards
● Exceptional creative judgment and ability to identify effective hooks, messaging, and visual direction quickly
● Strong systems-thinking mindset with experience building scalable editorial and operational workflows
● Comfortable operating closely with founders and executive leadership in fast-paced environments
● Experience collaborating cross-functionally with marketing, growth, and operational teams
● Ability to thrive in high-accountability, high-performance environments with rapid execution cycles
Non-Negotiables / Must-Haves
● Proven cross-channel content leadership across paid, organic, email, and social
● Experience owning content production tied to revenue-driving launches or campaigns
● Strong operator capable of managing high-volume creative output without sacrificing quality
● Demonstrated experience optimizing content systems and workflows for performance
● Ability to connect creative output directly to business growth and conversion outcomes
● Experience managing and scaling marketing or creative teams in fast-paced environments
● Hands-on execution ability combined with strategic leadership
● Experience integrating AI tools or automation into workflows to improve efficiency and scale
● Comfortable operating in founder-led, high-accountability environments
● Strong collaboration skills across Growth, Marketing, and Operations teams
Our Ideal Teammate Is Someone Who:
● Is proactive and accountable
● Thinks strategically and executes consistently
● Communicates with clarity and confidence
● Brings a positive, growth-oriented mindset
● Is highly organized and dependable
● Embraces learning and feedback
● Cares deeply about doing great work
Location: Hybrid with 4–6 onsite shoot weeks per year