What are the responsibilities and job description for the Social Media Manager and Content Creator position at Serial Media Inc.?
Job Overview
We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop engaging social media campaigns, and analyze performance metrics to optimize our digital marketing efforts. Your creativity and strategic thinking will drive brand awareness, foster community engagement, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our online voice and connect authentically with our audience.
Responsibilities
- Develop and execute comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create high-quality, visually appealing content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Manage daily social media activities using scheduling tools such as Hootsuite and Buffer to ensure consistent posting schedules.
- Monitor social listening channels to gauge audience sentiment, identify trends, and gather insights for content optimization.
- Implement targeted Facebook Advertising campaigns to increase reach and engagement while analyzing their effectiveness through Google Analytics and web analytics tools.
- Engage with followers by responding promptly to comments, messages, and inquiries to foster positive relationships and enhance community loyalty.
- Collaborate with cross-functional teams including public relations, marketing, and sales to ensure cohesive branding and messaging across all channels.
- Conduct keyword research for SEO purposes to improve content visibility on search engines and social platforms.
- Proofread all content for accuracy, tone consistency, and brand alignment before publication.
- Track performance metrics regularly; prepare reports on engagement rates, campaign success, and audience growth to inform future strategies.
Qualifications
- Proven experience in social media management and content creation with a strong portfolio showcasing diverse multimedia projects.
- Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Familiarity with social media management tools like Hootsuite and Buffer for scheduling and analytics purposes.
- Knowledge of SEO best practices, keyword research techniques, web analytics (Google Analytics), and social listening tools.
- Experience running paid advertising campaigns on Facebook or other social platforms with measurable results.
- Strong understanding of digital marketing principles including branding, social media marketing strategies, public relations integration, and e-commerce fundamentals.
- Excellent proofreading skills with attention to detail in all written content.
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
- Effective relationship management skills to engage with audiences and collaborate internally across teams. Join us in shaping compelling stories that resonate globally This is your chance to bring your creative vision to life while making a meaningful impact through innovative digital marketing strategies.
Job Types: Full-time, Part-time, Internship, Contract, Temporary
Pay: $ $18.00 per hour
Expected hours: 20 – 40 per week
Work Location: Remote
Salary : $18