Communications Director

Overview

Are you a visionary communications leader with passion for creating meaningful change? We’re seeking a Communications Director to drive strategy, lead a team, and collaborate with executive leadership to amplify our commitment to Unconditional Care.

The Communications Director is responsible for overseeing and leading internal and external communications activities agency-wide, including supervising Seneca’s Communications Specialist. This position serves as a key advisor to the executive team on communication matters and collaborates with agency executive leadership to develop and implement a coordinated communication and marketing strategy that reflects Seneca’s mission, vision, and priorities. 

ABOUT STRATEGIC INITIATIVES

Strategic Initiatives (SI) team is responsible for agency communications, securing public contracts, and advancing policies that reflect the agency’s commitment to Unconditional Care. The SI team is committed to advancing equity and anti-racism and nurturing a welcoming, inclusive, and highly collaborative team culture.

ABOUT SENECA

Seneca Family of Agencies has been nominated among the Bay Area’s Top Workplaces for several consecutive years. We’re committed to providing traditionally marginalized communities with a network of excellent mental health, community-based, and educational services. We are committed to building a diverse staff. Our programs are deeply engaged in conversations and training on Diversity, Equity, and Inclusion to bring equity and justice to the youth and families we serve.

Responsibilities

• Communication Strategy: Develop and implement comprehensive communication strategies that align with Seneca's mission and goals.
• Executive Communications: Advise and support executive leadership in the creation of compelling messaging for all staff communications, internal monthly newsletter, significant program announcements, external op-eds, etc.
• Content Creation: Create and curate compelling content for various channels, including website, social media, newsletters, press releases, and marketing collateral.
• Brand Management: Ensure consistent branding across all communications and maintain brand guidelines
• Digital Marketing: Oversee the organization's digital marketing efforts, including website management, SEO optimization, and social media campaigns.
• Public Relations: Develop and manage public relations campaigns to highlight Seneca's impact and successes and monitor and protect Seneca's reputation and brand image.
• Media Relations: Build and maintain strong relationships with media outlets, journalists, and influencers to secure media coverage and raise Seneca's profile. Manage paid and earned media placement.
• Crisis Communication: When required, handle reputation management and crisis communications by providing timely and accurate information to the public, stakeholders, and the media.
• Collaboration: Work closely with cross-functional teams to gather information and insights for communication purposes. Establish and maintain effective working relationships with teams across the organization – particularly HR and Development – and serve as their communications partner.
• Measurement and Reporting: Develop comprehensive tracking and reporting system to track and analyze communication efforts, generate reports, and provide recommendations for continuous improvement.
• Supervise the Communications Specialist and support their professional development.
• Perform all other duties and special projects as needed.

Qualifications

REQUIRED:

• Experience/education requirements:
  • Bachelor’s degree required; Master’s degree preferred
    • Major/emphasis in journalism, media/communication studies, public relations, or digital media preferred
  • Minimum of 6 years’ progressively responsible experience with communications in a nonprofit organization or similar industry (i.e., health, mental health, human/social services, education, or public policy), including at least 4 years in a senior leadership or director-level role.
• Experience across internal communications, digital marketing, public relations, and brand management.
• TB test clearance, fingerprinting clearance, and any other state/federal licensing or certification requirements.

Skills of an Ideal Candidate

• Strong interpersonal skills and the ability to work collaboratively with diverse teams.

Schedule

• Full-time
  • Monday-Friday; 9am-5pm
• Remote; travel required to the Bay Area twice a month

Benefits

• Starting at $135,000 - 149,000 per year, actual salary dependent on creditable experience above the minimum qualification
• Salary increases each year
• Comprehensive benefits package:
• Medical, dental, vision, chiropractic, acupuncture coverage
• 50% paid premiums for dependents
• Long-term disability, family leave, and life insurance
• 403b Retirement Plan
• Employer-paid Employee Assistance Plan
• 5 weeks of Paid Time off and 11 Paid Holidays
• Seneca is a Public Service Loan Forgiveness certified employer
• Abundant professional development, scholarship, and promotional opportunities

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Salary : $135,000 - $149,000