Senior Product Marketing Manager - Automotive Products

Location: San Diego, US (Hybrid)

Our Team

PerSe® products are the world's highest performance capacitive solutions integrated with highly sophisticated Analog Front-Ends and digital processing for enhanced sensing performance. These ultra-small, feature-rich touch & proximity controllers are optimized for a wide range of applications such as smartphones, tablets, wearables, industrial and automotive.

Job Summary

We are seeking a talented individual with experience in product marketing for capacitive sensing applications in the automotive segment. This role is responsible for defining market requirements for key segments/accounts and leading marketing initiatives to drive business growth. You will collaborate with the Applications, Engineering, and Sales teams to evaluate existing and emerging markets and implement strategies to generate design wins.

Responsibilities

• Drive business growth: Promote Semtech sensing products to target segments and customers to achieve design wins and revenue growth. (25%)
• Market strategy and analysis: Evaluate marketing strategies and conduct analyses based on business objectives, market trends, competition, and value-cost factors. (25%)
• New products: Develop business cases for NPIs and collaborate with the Engineering team during development to ensure customer requirements are met. (20%)
• Sales support: Provide product training to Sales, FAEs, and representatives, and create marketing collateral/presentations for new product launches. (20%)
• Industry engagement: Attend tradeshows/workshops/conferences and collaborate with reference design partners for joint promotional efforts. (10%)
  
  

Minimum Qualifications

• 5 years of product marketing experience in the automotive market
• Knowledge of Analog / Mixed-signal Circuitry, and ADCs
• Bachelor’s degree in Electrical Engineering or equivalent experience
• Proven experience collaborating with global product development teams to successfully bring new products to market
• Strong customer engagement skills, including negotiation, communication, and presentation abilities
• Self-motivated, results-oriented, and enthusiastic, with a commitment to achieving business objectives
• Ability to work effectively in a team environment and share knowledge with colleagues
• Excellent communication skills with the ability to interface at all organizational levels.
  
  

Desired Qualifications

• Experience with Capacitive or Magnetic sensing applications
  
  

The intent of this job description is to describe the major duties and responsibilities performed by incumbents of this job. Incumbents may be required to perform job-related tasks other than those specifically included in this description.

All duties and responsibilities are essential job functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities.

We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace.

A reasonable estimate of the pay range for this position is $121,100 - $173,000. There are several factors taken into consideration in determining base salary, including but not limited to: job-related qualifications, skills, education and experience, as well as job location and the value of other elements of an employee’s total compensation package.