Marketing, Admissions, Outreach (Ministry)

Marketing, Admissions, and Outreach Manager - Job Description

Seeds Wilderness Therapy is a Christian non-profit that serves families with teens struggling with emotional, spiritual, or relational brokenness. Suicide is the second leading killer of young people today. We are facing a mental health crisis in America; many people do not know their worth or who they are, and depression and addiction are the result. Parents are trying to provide hope for their teens, but often don’t know where to turn. We are making a difference one family at a time.

Seeds has led many people to peace through the healing attributes of wilderness retreat. We combine therapy with the teachings of Jesus and solid discipleship. The group of people transformed by this ministry has been far broader than the students we serve; parents or extended families of each participant, their peer groups, and even our own staff (and families) have been radically transformed. We believe this ministry reach could be expanded even more, because all people have some level of brokenness, and wilderness retreat has a unique ability to lead hurting people to the hope of Jesus. 

For more information or to view testimonials, please visit www.SeedsWildernessTherapy.org

Seeds is currently rebranding away from the term “wilderness therapy” and the structure of a licensed childcare facility. This rebrand will expand our ministry to reach a broader clientele and will require unique ministry business implementation. 

To be transparent, Seeds is pretty small right now. In 2022, our largest year, we had 35 employees. In comparison, some of our competition in wilderness therapy is grossing 12-18M per year with over 100 staff. The right candidate will help us transition from small start up to a sustainable and thriving business… perhaps able to scholarship a significant percentage of our students. 

The Marketing, Strategy, and Operations Manager will provide needed support in organization, marketing, and strategy, and project management. This is a ministry position; the person in this role will join a team of like-minded believers with passion to transform lives and lead people to Jesus. 

This unique position will take pastoral vision from the Director/Founder and help to turn it into day-to-day operations. Additionally, this position will help strategize and develop new products and initiatives. This position combines traditional roles of marketing/sales with ministry advancement. 

Compensation

This is a ministry position, pivotal for the advancement of the ministry of Seeds Wilderness Therapy and the Kingdom of God. This position will be supported through raising personal missional support—financial partners who also want to see peace for those in deep brokenness. The core managers at Seeds Wilderness Therapy raise missional support to lower costs for families and individuals needing transformation, but also to have a team of people standing with them who always have their back. Learn more about support raising in this short letter. 

Seeds Wilderness Therapy – Montrose, Colorado

Overview:

Seeds Wilderness Therapy, a Christian nonprofit, restores struggling teens, families, and college students through wilderness and faith, currently pivoting to expand its ministry reach. The Marketing, Sales, and Outreach Manager will lead customer acquisition, sales strategies, and community engagement to support Seeds’ rebrand, targeting adolescents, families, and college students. This role joins a team of passionate believers committed to transforming lives through Jesus, operating in a dynamic startup environment with a small team (35 employees max in 2022, vs. competitors’ 100 and $12–18M revenue).

Compensation:

15–20 hours/week, post-relaunch (paid or support-raised), compensation TBD based on missional support to lower costs for families, aligning with a team that has their back.

Duties and Expectations:

Character:

• Faithful and a mature disciple of Jesus.
• Continual growth in spiritual fruit and Christian values.
• Winsome, charismatic, and energetic leadership with a genuine love for people and talking to them.
• Meets Deacon standards per 1 Timothy and Titus.

Marketing, Sales, and Outreach:

• Develop pipelines for customer acquisition and onboarding with an enthusiastic outreach and admissions mindset.
• Suggest conferences and events for exposure, recruiting, and referrals, leveraging event planning skills.
• Oversee Marketing Department (internal or external) with creative problem-solving to build trust.
• Develop or oversee content for regular giveaways (e.g., “How does our Facebook group learn to trust us for backcountry expeditions?”) and strategic therapeutic prevention initiatives (e.g., “How do we resource churches to prevent youth crises?”).
• Coordinate outreach events with local churches, driving community engagement with a collaborative spirit.
• Support the admissions department, taking calls to connect with families and students, hitting the ground running.

Communications and Leadership:

• Craft compelling, faith-driven communications (e.g., ghostwriting for the Executive Director) to cast vision and inspire action.
• Delegate, train, and provide feedback during quarterly performance reviews, fostering a servant-hearted team culture where staff thrive in their strengths.
• Taskmaster—assertively support others to meet goals with love and attention to detail.
• Willing to pray on the job (corporate, intercession, personal) to align with Seeds’ mission.

Qualifications/Experience:

• 2 years in marketing, sales, or nonprofit outreach; excellent communication and interpersonal skills.
• Ability to work autonomously with strong organizational skills and attention to detail.
• Collaborative spirit and a servant heart, thriving in a startup environment wearing multiple hats.
• Creative thinker and problem solver, excited to build Seeds from small to sustainable, potentially scholarshipping students.
• Bonus points for experience building or leading communities/brands on social media platforms.
• Helpful: Event planning experience.
• Familiarity with tech tools like Hootsuite (social media management), Mailchimp (email marketing), Canva (design), and HubSpot (CRM/marketing automation).
• Aligns with Seeds’ Christ-centered mission; active in a local church.