Sr. Digital Content Producer, WFTS

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As the nation’s fourth-largest local TV broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. The Scripps Networks reach nearly every American through the national news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.” As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company. WFTS, The E.W. Scripps Company ABC affiliate in Tampa, FL, is looking for a Senior Digital Content Producer to join its team. The Sr. Digital Content Producer organizes, writes and updates content on digital platforms with a focus on all Scripps local news websites, mobile apps, and social media platforms. This person also has responsibility for a niche specialty such as video or data visualization. WHAT YOU'LL DO: Write, edit, publish and manage content on multiple digital platforms, including the station's local website, mobile and social networks. Deliver compelling content using current production and web-delivery tools. Optimize the user experience by being attentive to live web metrics and user experience best practices. May be responsible for cataloguing and organizing archived content. Create content that is aligned with and enhances the brand; enhance content with outside links, maps, slideshows. Apply SEO best practices to every piece of content. May update and interact with fans/followers on social media. Coordinate with editorial and technical staff to facilitate the migration of multimedia content to new media platforms, including video, audio, still photos and graphics. Assist in online coverage of major news events, breaking news and severe weather to ensure high quality consistent community coverage online. Build out special sections and site features to enhance coverage and increase user engagement. Work with other departments, including sales and marketing, as needed on site and/or station initiatives that require content integration. WHAT YOU'LL NEED: BS/BA in related discipline or commensurate experience. Generally 5 years of experience in related field. Experience with Content Management Systems, HTML, Audio Editing, Image Editing, CSS and Social Networking required. WHAT YOU'LL BRING: Must have a strong desire to focus on web-based content. Must have basic HTML formatting skills and knowledge of how to FTP/publish web content. Must be creative, have good people skills and be able to handle deadline pressure and need to multi-task. Must have strong newspaper-style writing, editing and headline skills. Must have knowledge and experience with still-image photography using digital cameras/hand held video cameras. Must have working knowledge of how to use and update social media platforms. Must have photo editing skills with ability to manipulate, crop, enhance images as needed for publishing on website. Basic video editing skills a plus. #LI-JG1 SCRIPPS' COMMITMENT TO EQUITY, DIVERSITY AND INCLUSION: At Scripps, we are committed to a diverse and inclusive culture that reflects the communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. Scripps leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to equity, diversity and inclusion at scripps.com. ABOUT SCRIPPS: The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. The Scripps Networks reach nearly every American through the national news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery, Laff and TrueReal. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.” As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.