What are the responsibilities and job description for the Orthodontic Treatment Coordinator/Public Relations Coordinator position at Saracino Orthodontics?
Overview
We are seeking a dynamic and highly organized Orthodontic Treatment Coordinator/Public Relations Coordinator to join our team. This role is vital in managing patient communications, coordinating treatment plans, and enhancing the practice’s public image through strategic media relations and community engagement. The ideal candidate will possess excellent communication skills, a strong understanding of media relations, and the ability to craft compelling narratives that promote our orthodontic services. This position offers an exciting opportunity to combine healthcare coordination with public relations expertise to support practice growth and community outreach.
Duties
- Serve as the primary point of contact for patients, guiding them through treatment options and scheduling appointments
- Develop and implement public relations strategies to enhance the practice’s visibility in the community
- Write, edit, and distribute press releases, newsletters, and other promotional materials using AP style standards
- Manage social media accounts by creating engaging content, responding to inquiries, and monitoring online presence
- Conduct research on industry trends, local events, and media outlets to identify opportunities for publicity and outreach
- Build and maintain relationships with local media outlets, journalists, and community organizations
- Coordinate media interviews, press conferences, and public speaking engagements to promote practice initiatives
- Proofread all communication materials for accuracy, clarity, and professionalism
- Collaborate with marketing teams to develop campaigns that highlight patient success stories and practice achievements
- Monitor media coverage and prepare reports on public relations activities
Skills
- Exceptional written communication skills with proficiency in AP style editing
- Strong public speaking abilities for presentations and community engagement events
- Experience in research, journalism, or media relations is highly desirable
- Proven ability in social media management across various platforms
- Excellent proofreading skills to ensure high-quality content production
- Ability to craft compelling press releases and promotional materials that align with brand voice
- Effective interpersonal skills for building relationships with media contacts and community stakeholders
- Knowledge of marketing strategies specific to healthcare or orthodontics is a plus
- Strong organizational skills with the ability to manage multiple projects simultaneously
- Creative thinking combined with strategic planning capabilities
This role is ideal for a proactive communicator passionate about healthcare promotion and community engagement. Candidates should demonstrate professionalism, creativity, and a commitment to enhancing patient experience through effective communication and public relations initiatives.
Schedule and compensation
- Full-time position with typical weekday hours; occasional evenings or community events as needed for marketing and outreach.
- Competitive hourly rate or salary based on experience, plus eligibility for performance-based bonuses tied to case starts and growth metrics.
- Benefits may include health insurance, paid time off, holidays, and orthodontic treatment discounts, depending on experience and final offer.
How to apply
Please submit your resume and a brief cover letter describing your experience with treatment presentation, patient communication, and community or marketing activities. Include “Orthodontic Treatment Coordinator / PR” in the subject line and share your preferred start date and salary expectations.
Job Type: Full-time
Pay: $48,886.68 - $58,874.28 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
Work Location: In person
Salary : $48,887 - $58,874