What are the responsibilities and job description for the Creative Strategist position at Sans?
Sans is on a mission to build the next great consumer hardware brand, with a laser focus on products that help people live healthier lives at home. We started with a category-leading air purifier before expanding to a best-in-class countertop water purifier that actually works to eliminate harmful contaminants—and our product roadmap is just getting started.
We’re a small, ambitious team that believes deeply in our ability to create a meaningful consumer brand. We move fast, learn quickly, and consistently outperform much larger competitors.
About the RoleWe’re hiring our first Creative Strategist to sit at the heart of our growth engine. In this role, you’ll shape the ads, ideas, and testing frameworks that fuel our next stage of scale. You’ll collaborate directly with the founders, CEO, and creative leadership to build a world-class creative process from the ground up. This is a chance to own creative strategy at a high-growth brand—your ideas won’t just get heard, they’ll get tested, iterated, and scaled.
Responsibilities- Source and collaborate with UGC creators to generate a steady pipeline of fresh content.
- Write scripts, briefs, and concepts that blend brand storytelling with direct-response performance.
- Partner with editors and designers to turn ideas into polished ads.
- Manage select agency partners alongside our creative director.
- Review performance data with the paid social team to extract insights and drive iteration.
- Build and organize Sans’s creative library to scale efficiently without burning out concepts
- Based in the U.S. (timezone alignment is important).
- Experience sourcing UGC creators and scripting out ad concepts.
- Strong background in video editing and direct-response marketing (you know what makes ads convert).
- Deep understanding of paid media platforms (Meta, TikTok, Snapchat, CTV, etc.).
- Creative instincts paired with sharp copywriting skills.
- Experience at a fast-growing DTC brand or performance-driven agency.
Core requirement: a low-ego, high-ownership operator who thrives in fast-moving, ambiguous environments.
Bonus points for: background in hardware plus consumables, subscription models, international DTC launches, or retail media.
- Competitive compensation (retainer or salary depending on fit) with bonus opportunities.
- Fully-paid medical, dental, and vision coverage.
- Flexible PTO policy.
- Direct collaboration with a small, high-output team where every voice matters.
- A chance to shape a fast-growing company at a formative stage.
- True career upside—our steep growth trajectory creates unique opportunities to learn, develop, and advance quickly.
