What are the responsibilities and job description for the DBU-Senior Brand Manager-Shanghai position at sanofi?
Build platform to maintain professional engagement with provincial government officials in region to build regional business ecosystem and enhance access capability: Design and develop platform and conduct visit to maintain constructive professional relationship with stakeholders. Keep abreast of regional medical landing policies and deliver regularly training & coach to regional promotion team. Design and implement the 3rd party society meetings to enhance Sanofi branding KOL management planning and coordination About The Job: Ready to push the limits of what’s possible? Join Sanofi in one of our corporate functions and you can play a vital part in the performance of our entire business while helping to make an impact on millions around the world. As (Senior) Brand Manager within our Specialty Care , you’ll have a broad career development platform, be able to develop vertically or horizontally within the team and company, participate in the company's main promotion projects, enhance personal abilities, and establish and expand your own network and connections through extensive influence and more resources in the pharmaceutical and health system. Main Responsibility: Responsible for product lifecycle planning and execution Identify and select business growth opportunities, and formulate clear customer behavior goals. Manage product line and brand life cycle management to bring continuous and stable growth. Ability to develop, execute and manage customer engagement plans Develop an omnichannel plan to drive customer behavior change. Ability to present production requirements clearly and directly to creative and media suppliers. Produce creative and competitive branded content to create a great experience for customers. Timely and effective market insights, including healthcare environment and KOLs, continuously optimized based on data and reports. Cross-functional collaboration ability Job Qualifications: Working Experience: 3-5 years of product management experience, multinational pharmaceutical companies is preferred Transversal Skills：Excellent communication and interpersonal skills Functional Skills: Championing People，Growth Mindset，Obsessive Execution Educational background: Bachelor degree or above (major in medicine, public health or marketing is preferred) Language requirements: Proficiency in English and fluent Mandarin Pursue progress, discover extraordinary Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people. At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity. Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com! We are an R&D driven, AI-powered biopharma company committed to improving people’s lives and creating compelling growth. Our team is guided by one purpose: we chase the miracles of science to improve people’s lives. We want to build a healthier, more resilient world, and turn the impossible into the possible by discovering, developing, and delivering medicines and vaccines for millions of people around the world. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi Start a career that makes a difference. Reinvention is in our DNA. It’s what drove our evolution from a small French enterprise to one of the world’s leading biopharma companies. Whether it’s using AI to shorten drug-discovery times or building trust in healthcare, you could be helping our teams make life better for patients, partners, and communities. This is where you grow your career. We open the door for you to explore new opportunities, push your limits, and connect with people who are driven by a shared purpose: we chase the miracles of science to improve people’s lives.