Programmatic Account Manager

Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.

As a Programmatic Account Manager at Samba TV, you’ll manage and grow relationships with agency and brand direct clients, ensuring they derive maximum value from Samba’s suite of audience targeting solutions. You’ll work closely with Sales to support key accounts, drive audience activation strategies, and deliver a seamless client experience across the campaign lifecycle. Your efforts will directly impact client satisfaction, retention, and account growth.

Requirements: must live within 50 miles of a Samba Office in NYC, or CHI. Required in office 3 days a week (Tuesday-Thursday) with a possibility of increasing in the future.

• Client Growth, Retention & Satisfaction
• Own day-to-day account management for a portfolio of brand direct & agency clients & partners
• Partner with Sales to develop strategic account plans, drive renewals, and identify upsell opportunities
• Ensure clients are effectively activating Samba TV audience and contextual data across all major DSPs, SSPs, DMPs, and Social Platforms
• Build trusted relationships with stakeholders through proactive communication and white-glove service
• Lead business reviews focused on performance, delivery, and expansion opportunities
  

• Campaign & Platform Execution
• Oversee campaign setup and audience segment delivery across SSP and programmatic buying platforms
• Support clients through the full campaign lifecycle: planning, audience building, activation, and QA
• Provide platform education and training on how to request, build, and deploy Samba TV audiences
• Troubleshoot segment delivery issues and coordinate with technical teams to resolve activation challenges
  

• Strategic Partnership & Cross-Functional Collaboration
• Serve as a feedback loop between clients and internal teams to improve ease of activation and audience performance
• Partner with Sales on pre-sale planning, platform demos, and aligning client goals with audience solutions
• Represent Samba’s audience products with subject-matter expertise and a client-centric approach
• Collaborate with Product, Measurement, Revenue Operations, and Finance to deliver enhanced solutions

• Curious – Always learning, humble when you don’t know something, and eager to improve
• Proactive – You see opportunity in every challenge and work fast to deliver value to clients
• Collaborative – You’re a team player who thrives in a fast-paced, cross-functional environment

• 3–5 years of experience in account management, client services, or programmatic strategy roles
• Deep knowledge of audience activation and programmatic buying across DSPs (e.g., The Trade Desk, DV360, Yahoo DSP)
• Solid working knowledge of DMPs (e.g., LiveRamp, Lotame, Adform) as well as SSPs (e.g., OpenX, Magnite, Freewheel)
• Experience working with agencies and brand-direct clients to deliver audience solutions
• Strong communication and problem-solving skills with a proactive, collaborative approach
• CRM and project management tool proficiency (Salesforce, Jira, Asana, Trello, etc.)
• Strong Excel skills (SUMIFS, INDEX MATCH, pivot tables, VLOOKUP); SQL is a plus
• Deep understanding of the digital advertising and programmatic ecosystem
• BA/BS with a focus on marketing, business, data, or related experience

Requisition #E0002

Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.

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