What are the responsibilities and job description for the B2B Sales Content Marketer position at Salt?
Contract: 7 months
Location: Hybrid in New York, NY
We’re supporting a leading global tech and services ecosystem that delivers premium advertising experiences across news, sports, and digital platforms. The team is looking for a highly skilled B2B Sales Content Marketer who can connect data, trends, and product value into compelling narratives that elevate customer understanding and unlock commercial opportunities. This role partners closely with worldwide marketing, sales, and product teams to develop strategic content that supports the advertising business across premium media environments.
What You’ll Do:
- Lead the development of foundational B2B marketing content — from narrative strategy through channel execution — ensuring each asset aligns with business goals, customer needs, and product capabilities.
- Create a wide range of materials, including project briefs, short-form and long-form content, sales enablement resources, and storytelling frameworks for commercial programs.
- Support extended marketing teams by delivering clear, actionable feedback and ensuring accuracy, clarity, and consistency across all final deliverables.
- Build narratives that power closed-door presentations, sales leave-behinds, content toolkits, live event materials, and cross-functional programs for premium publisher and sports platforms.
- Collaborate across geographically distributed teams to maintain the latest plan of record, provide strategic inputs, and help refine upcoming marketing initiatives.
What You Bring:
- 10 years of direct experience crafting high-impact B2B marketing content specifically for sales enablement in digital media environments.
- Strong ability to translate business opportunities, customer insights, and market trends into structured, persuasive content strategies.
- Exceptional communication skills, with the ability to adapt tone and depth for different audiences and convey complex ideas with clarity.
- Proven track record of building trust, influencing without authority, and navigating discussions and debates to drive alignment.
- A proactive, self-starting mindset with comfort in ambiguity and strong end-to-end ownership—from strategy to production to measurement.
- Rigorous attention to detail, excellent project management, and the ability to keep cross-functional partners aligned and informed.
- High ethical standards, sound judgment, and integrity in handling information and decision-making.