What are the responsibilities and job description for the Marketing Specialist position at Sales Gravy | Sell More?
About this position:
We’re seeking a Marketing Specialist in Augusta, GA, who can write clear, compelling marketing copy and support the design and execution of digital marketing campaigns across web, email, SEO, and lead generation channels.
This role plays a key part in how Sales Gravy communicates with the market—helping turn ideas, campaigns, and thought leadership into content that drives engagement, traffic, and conversions.
What Winning Looks Like
We’re seeking a Marketing Specialist in Augusta, GA, who can write clear, compelling marketing copy and support the design and execution of digital marketing campaigns across web, email, SEO, and lead generation channels.
This role plays a key part in how Sales Gravy communicates with the market—helping turn ideas, campaigns, and thought leadership into content that drives engagement, traffic, and conversions.
What Winning Looks Like
- Content Creation & Marketing Copywriting: Write, design, and edit blogs, landing pages, emails, lead magnets, brochures, and campaign assets that support lead generation and customer engagement.
- Digital Marketing & Website Management: Update and maintain website pages, optimize content for SEO and conversion, and monitor performance to identify opportunities for improvement.
- Campaign & Asset Development: Support marketing campaigns through the creation of landing pages, downloadable resources, customer stories, promotional copy, and sales enablement materials.
- Experience writing marketing content for websites, campaigns, email marketing, SEO, and lead generation initiatives
- Understanding of digital marketing fundamentals, conversion-focused copywriting, and SEO best practices
- Familiarity with marketing platforms such as HubSpot, Google Analytics, LinkedIn, WordPress/Elementor, or similar tools
- Ability to manage multiple marketing projects and deadlines in a fast-paced environment
- Strong written communication skills and attention to detail
- Comfort using AI tools to support research, drafting, and workflow efficiency while maintaining editorial quality
- Experience with design tools such as Canva or Adobe InDesign