What are the responsibilities and job description for the Senior Program Manager - Partner Marketing position at Sage?
Job Description
As the Senior Partner Marketing Program Manager for Sage’s Partner Micro-vertical Program in North America, you’ll be at the heart of driving partner growth and industry impact in micro-vertical markets. You’ll lead the full lifecycle of partner participation - from onboarding, to guiding partners through program milestones including supporting their access to MDF funding and measuring their success. You’ll collaborate with Partner Marketing Managers and across teams to deliver innovative, high-impact campaigns that expand market reach and accelerate partner success. Your work will shape program strategy, evolve administration, and amplify communications and internal awareness, ensuring measurable results and continuous improvement.
This is a critical role for our partners’ success, offering the opportunity to make a real difference in their growth and market leadership.
Location: Hybrid 3 days per week from our Atlanta, US office (Ponce City Market).
Minimum Qualifications:
Sage helps small to medium-sized businesses to succeed with AI-powered Accounting and Financial Management software solutions. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot is a prime example: https://www.sage.com/en-gb/sage-copilot/#features
As the Senior Partner Marketing Program Manager for Sage’s Partner Micro-vertical Program in North America, you’ll be at the heart of driving partner growth and industry impact in micro-vertical markets. You’ll lead the full lifecycle of partner participation - from onboarding, to guiding partners through program milestones including supporting their access to MDF funding and measuring their success. You’ll collaborate with Partner Marketing Managers and across teams to deliver innovative, high-impact campaigns that expand market reach and accelerate partner success. Your work will shape program strategy, evolve administration, and amplify communications and internal awareness, ensuring measurable results and continuous improvement.
This is a critical role for our partners’ success, offering the opportunity to make a real difference in their growth and market leadership.
Location: Hybrid 3 days per week from our Atlanta, US office (Ponce City Market).
Minimum Qualifications:
- 4 years experience in partner or growth marketing and program management, ideally with Reseller Partners in the software/tech
- Experienced in researching and interpreting industry trends to create marketing messages and content
- Strong organizational skills with the ability to manage multiple programs and projects.
- Effective cross-functional collaboration and communication skills.
- Experience negotiating and managing vendor relationships.
- Strong analytical and problem-solving skills with a bias for action.
- Program Administration: Continuously evolve and manage program operations, including content development, communications, internal awareness, and reporting.
- Partner Program Management: Oversee partner entry, onboarding, and participation in the program, ensuring a seamless experience from start to finish.
- Vendor Management: Identify, negotiate, and manage relationships, deliverables, and results with external vendors supporting the Partner Micro-vertical Program.
- Cross-Functional Collaboration: Work closely with Partner Marketing Managers, content and campaign teams, and other stakeholders to drive with- and thru-partner execution of micro-vertical campaigns.
- Campaign Execution: Support the creation, launch, and measurement of micro-vertical campaigns, leveraging partner portals and communication channels.
- Continuous Improvement: Gather feedback, analyze results, and implement improvements to maximize program impact.
- Reporting: Provide regular updates on program performance, partner participation, and campaign effectiveness to internal stakeholders.
Sage helps small to medium-sized businesses to succeed with AI-powered Accounting and Financial Management software solutions. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot is a prime example: https://www.sage.com/en-gb/sage-copilot/#features
- Grow your career at a stable, global SaaS company, with products voted #1 in customer satisfaction for 10 consecutive years.
- Contribute to our second-largest revenue and we’ve only scratched the surface of its full potential!
- Collaborate with a globally diverse, customer-focused teams that embrace innovation, bold thinking, and impactful work.
- Our culture is built on doing the right thing—guided by our values: Human, Trust, Bold, and Simplify. We support flexible working (2 days per week from home) and encourage giving back through our Sage Foundation, offering every employee 40 paid volunteer hours per year to make a difference in your local communities.
- Competitive annual bonuses
- Comprehensive health, dental, and vision coverage
- 401(k) retirement match (100% matching up to 4%)
- 32 days paid time off (22 personal days & 10 national holidays)
- 18 weeks of paid parental leave (offered 1 year after the start date)
- Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage-approved list)
- Sage Foundation: 5 days paid yearly to volunteer
- $5,250 tuition reimbursement per calendar year starting 6 months after the hire date
- Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)
Salary : $5,250