Home Care Business Development Representative

Job Title: Business Development Representative
Reports To: Business Development Lead
FLSA Status: Non-Exempt

Overview:

The Business Development Representative plays a key role in driving company growth by re-engaging former clients, identifying new opportunities, and cultivating strong relationships with referral sources. Reporting to the Business Development Manager, this individual will help expand our client base and strengthen caregiver connections to increase client census.

Essential Duties & Responsibilities:

1. Grow client census through strategic outreach and relationship building

2. Consistently meet or exceed established sales targets

3. Generate referrals from professional referral sources

4. Conduct outreach to healthcare facilities, physicians, clinics, and eldercare providers

5. Maintain and strengthen existing referral partnerships

6. Represent the company professionally within the healthcare community

7. Participate in and identify local marketing opportunities

8. Provide compassionate communication and problem resolution to clients and caregivers

9. Educate supports coordination organizations about our services

Compliance Responsibilities:

All company associates are expected to adhere to organizational policies and uphold ethical standards, including:

• Participating in investigations when required

• Reporting policy or procedural violations

• Acting in alignment with our mission and Standards of Conduct

• Protecting the privacy of records and maintaining HIPAA and state privacy law compliance

Required Competencies & Skills:

• Strong organizational, verbal, and written communication skills

• Effective planning, time management, and prioritization

• Persuasive communicator with excellent listening and customer service abilities

• Empathetic approach to client and family care

• Proficiency in Microsoft Office and EMR systems; HHAeXchange experience is a plus

• Ability to manage multiple tasks independently and work collaboratively with a team

Education & Experience:

• Bachelor’s degree required

• Minimum 1 year of customer service experience

• Familiarity with the Pennsylvania Medical Assistance Program (Medicaid)

• CHC (Community HealthChoices) experience is a plus

Preferred Qualifications:

• One year of recent experience in a home care or healthcare setting

• Prior experience working with seniors and their families

• Background in marketing or business development

• Proficiency in Microsoft Office, Excel, and web-based home health software

Physical Demands:

• Regular sitting, typing, and use of hands

• Occasional standing, walking, kneeling, squatting, and reaching

• Ability to lift/move up to 10 pounds

• Visual acuity for close work and screen usage

Work Environment:

• Standard business office setting

• Moderate noise level