What are the responsibilities and job description for the Sales Professional position at Rule Hero?
Sales Manager — RuleHero
Location: Remote
About RuleHero
RuleHero is a bookkeeping efficiency tool that helps accounting firms and bookkeepers master their QuickBooks bank rules. The platform scores every QuickBooks bank rule across every company a firm manages and identifies which ones to fix first — saving teams hours of manual cleanup each month.
Role Overview
We’re looking for a driven, self-starting Sales Manager to own and grow RuleHero’s revenue. This is a ground-floor opportunity to build a sales function at a lean SaaS company serving the accounting and bookkeeping industry. You’ll be responsible for everything from prospecting to closing, with a focus on multi-company accounting firms and bookkeeping practices using QuickBooks Online.
Responsibilities
• Own the full sales cycle — outreach, demos, proposals, and closing
• Identify and target accounting firms, bookkeeping companies, and fractional CFO practices
• Conduct product demos using RuleHero’s interactive demo environment
• Develop and execute outbound campaigns via email, LinkedIn, and industry communities (e.g., QuickBooks ProAdvisors)
• Build and manage a pipeline using CRM tools; track conversion rates and deal velocity
• Partner with the founding team on pricing strategy, messaging, and customer feedback loops
• Represent RuleHero at accounting industry events, webinars, and online communities
• Develop relationships with QuickBooks ecosystem partners (Intuit ProAdvisor program, bookkeeping associations)
• Achieve and exceed monthly/quarterly revenue targets
What We’re Looking For
• 3–5 years of B2B SaaS sales experience, ideally in fintech, accounting software, or adjacent verticals
• Familiarity with QuickBooks Online and the accounting/bookkeeping industry is a strong plus
• Proven track record of closing SMB or mid-market deals independently
• Excellent written and verbal communication skills
• Comfortable running product demos and translating technical features into business value
• Self-motivated with the ability to work autonomously in a remote-first environment
• Experience with CRM tools (HubSpot, Pipedrive, or similar)
Compensation & Benefits
• $50 bonus per new paying customer signed
• 15% recurring commission on all accounts you bring in, paid monthly in perpetuity
• Fully remote, flexible work environment
• Direct access to founders and meaningful input on product direction
Why Join
RuleHero is free for the first 5 companies and $5/month per additional company — making it an easy sell with a frictionless entry point. The product has demonstrated time savings and efficiency gains, giving you real, measurable value to sell. You’ll be joining early, with the opportunity to shape the sales culture from the ground up.
To apply, reach out to team@rulehero.net with your resume and a brief note on your experience in the accounting software space.