What are the responsibilities and job description for the Marketing Analyst (Entry Level) position at Rugiet?
About Rugiet
Rugiet is a high-growth, innovative telemedicine company pioneering patented solutions in the men's health space. We are dedicated to delivering accessible, effective, and patient-centric healthcare. As we continue to expand our suite of products and market presence, we rely on data-driven strategy and compelling messaging to connect patients with our life-changing solutions.
About The Role
We’re looking for a curious, detail-oriented Marketing Analyst who’s excited to turn data into insights—and insights into better decisions.
At Rugiet, analytics sits at the center of how we grow. As a Marketing Analyst, you’ll work closely with our Growth, Marketing, and Analytics teams to understand how customers discover us, what drives conversion, and how we can scale more efficiently across paid media, lifecycle channels, and experiments.
This is an ideal role for someone early in their analytics career who wants real ownership, exposure to modern growth analytics, and the opportunity to learn fast in a high-impact D2C environment.
What You’ll Do
Rugiet is a high-growth, innovative telemedicine company pioneering patented solutions in the men's health space. We are dedicated to delivering accessible, effective, and patient-centric healthcare. As we continue to expand our suite of products and market presence, we rely on data-driven strategy and compelling messaging to connect patients with our life-changing solutions.
About The Role
We’re looking for a curious, detail-oriented Marketing Analyst who’s excited to turn data into insights—and insights into better decisions.
At Rugiet, analytics sits at the center of how we grow. As a Marketing Analyst, you’ll work closely with our Growth, Marketing, and Analytics teams to understand how customers discover us, what drives conversion, and how we can scale more efficiently across paid media, lifecycle channels, and experiments.
This is an ideal role for someone early in their analytics career who wants real ownership, exposure to modern growth analytics, and the opportunity to learn fast in a high-impact D2C environment.
What You’ll Do
- Support the Growth and Marketing teams with day-to-day performance analysis across paid media, lifecycle, and on-site funnels.
- Help monitor and analyze paid marketing channels (Google, Meta, other digital channels), tracking spend, conversions, CAC, and efficiency trends.
- Build and maintain marketing dashboards and recurring reports that surface clear, actionable insights.
- Assist with campaign analysis and post-launch reviews, identifying what worked, what didn’t, and why.
- Analyze funnel performance across key steps (visit → signup → conversion → subscription).
- Support A/B testing and experimentation analysis, helping evaluate lift and performance changes.
- Work with the Analytics and Engineering teams to ensure tracking accuracy and data quality.
- Help segment customer data to identify trends by channel, cohort, or behavior.
- Contribute to improving attribution logic and measurement approaches over time.
- Translate numbers into clear written insights for stakeholders across the business.
- Bachelor’s degree in Analytics, Marketing, Economics, Statistics, Business, or a related field.
- 1–2 years of experience in a marketing, analytics, or data-focused role (internships included).
- Strong comfort working with numbers, metrics, and datasets.
- Working knowledge of SQL (basic joins, aggregations, filters).
- Familiarity with digital marketing concepts (paid search, paid social, funnels, attribution).
- Experience with analytics or reporting tools such as Google Analytics, Looker, Tableau, DOMO, or similar.
- Solid Excel / Google Sheets skills.
- Strong attention to detail and a desire to understand why numbers move—not just report them.
- Clear communicator who can explain insights simply and confidently.
- Exposure to D2C, e-commerce, or subscription businesses.
- Familiarity with tools like Segment, GA4, Meta Ads Manager, Google Ads, or CRM platforms.
- Early exposure to experimentation or attribution concepts.
- Experience working with large datasets or event-level data.
- If you are excited by the opportunity to make a significant impact on a growing healthcare company by organizing and optimizing our creative output, please submit your resume and a cover letter detailing your relevant experience and why you are a great fit for this role.