What are the responsibilities and job description for the Sr. Product Marketing Manager, Identity position at Rubrik?
Location: Palo Alto, CA
The Mission
As a Senior Product Marketing Manager for Identity, you will drive the GTM motions for Rubrik’s most critical growth driver: Identity. In a world where identity is the new perimeter and the #1 target for attackers, you will be the architect of the narrative that positions Rubrik as the undisputed leader in Cyber Resilience.
In this role, you will bridge the gap between deep-track engineering and high-stakes boardroom needs. This is a career-defining opportunity to scale a high-growth business unit from the ground up. Please note that this role is based at our Palo Alto HQ.
What You’ll Do
Narrative Excellence & Technical Depth
At Rubrik, we empower our teams to do transformative work. Here’s why exceptional talent chooses us:
LI-#KY1
The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
US Pay Range
$185,700—$278,500 USD
Join Us in Securing the World's Data
Rubrik (RBRK), the Security and AI Operations Company, leads at the intersection of data protection, cyber resilience, and enterprise AI acceleration. Rubrik Security Cloud delivers complete cyber resilience by securing, monitoring, and recovering data, identities, and workloads across clouds. Rubrik Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions, enforcing real-time guardrails, fine-tuning for accuracy and undoing agentic mistakes.
Linkedin | X (formerly Twitter) | Instagram | Rubrik.com
Inclusion @ Rubrik
At Rubrik, we are dedicated to fostering a culture where people from all backgrounds are valued, feel they belong, and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the world’s data.
Our goal is to hire and promote the best talent, regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.
Our inclusion strategy focuses on three core areas of our business and culture:
Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Rubrik provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Rubrik complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at hr@rubrik.com if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
EEO IS THE LAW
NOTIFICATION OF EMPLOYEE RIGHTS UNDER FEDERAL LABOR LAWS
The Mission
As a Senior Product Marketing Manager for Identity, you will drive the GTM motions for Rubrik’s most critical growth driver: Identity. In a world where identity is the new perimeter and the #1 target for attackers, you will be the architect of the narrative that positions Rubrik as the undisputed leader in Cyber Resilience.
In this role, you will bridge the gap between deep-track engineering and high-stakes boardroom needs. This is a career-defining opportunity to scale a high-growth business unit from the ground up. Please note that this role is based at our Palo Alto HQ.
What You’ll Do
Narrative Excellence & Technical Depth
- Translate the Tech: Take complex technical insights—AD, Entra, Okta—and turn them into a compelling story that disrupts the market.
- Master the Chess Board: Maintain a relentless pulse on the competitive landscape. Ensure Rubrik’s positioning is always three steps ahead of the next breach.
- Boardroom to Basement: Refine a value proposition that resonates with deep-track technical practitioners and non-technical C-Suite executives alike.
- Execute High-Velocity Launches: Lead high-impact product launches that cement Rubrik’s status as a category-of-one. No boring webinars—only market-moving events.
- Build the Kill-Sheets: Create the sales tools, playbooks, and competitive battlecards that empower our global sales force to neutralize the competition and win big.
- Fuel the Pipeline: Partner with Demand Gen to build programmatic campaigns that go beyond "awareness" to drive real, measurable conversion.
- Experience: 8 years of product marketing experience
- Domain Expertise: Deep fluency in the Identity Security and Resilience space. You know who the players are, where the gaps lie, and how to win.
- Storytelling: A proven ability to take "under-the-hood" technology and turn it into a simple, emotional, and urgent business story. You know how to rise above the noise.
- Execution: A track record of owning end-to-end GTM initiatives that activate every corner of the business—from engineering, sales, product management to the executive board.
- The "Rubrik" Attitude: A high-ownership, high-energy mindset. You thrive in fast-paced environments where collaboration is the default and velocity is the goal.
At Rubrik, we empower our teams to do transformative work. Here’s why exceptional talent chooses us:
- Innovation-First: Work at the absolute cutting edge of data and cyber recovery.
- Global Impact: Help the world’s largest enterprises survive their worst days.
- Trusted Leadership: Thrive under visionary leaders who are invested in your personal and professional trajectory.
- Limitless Growth: Join a market leader where your impact is visible and your career path is wide open.
LI-#KY1
The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
US Pay Range
$185,700—$278,500 USD
Join Us in Securing the World's Data
Rubrik (RBRK), the Security and AI Operations Company, leads at the intersection of data protection, cyber resilience, and enterprise AI acceleration. Rubrik Security Cloud delivers complete cyber resilience by securing, monitoring, and recovering data, identities, and workloads across clouds. Rubrik Agent Cloud accelerates trusted AI agent deployments at scale by monitoring and auditing agentic actions, enforcing real-time guardrails, fine-tuning for accuracy and undoing agentic mistakes.
Linkedin | X (formerly Twitter) | Instagram | Rubrik.com
Inclusion @ Rubrik
At Rubrik, we are dedicated to fostering a culture where people from all backgrounds are valued, feel they belong, and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the world’s data.
Our goal is to hire and promote the best talent, regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.
Our inclusion strategy focuses on three core areas of our business and culture:
- Our Company: We are committed to building a merit-based organization that offers equal access to growth and success for all employees globally. Your potential is limitless here.
- Our Culture: We strive to create an inclusive atmosphere where individuals from all backgrounds feel a strong sense of belonging, can thrive, and do their best work. Your contributions help us innovate and break boundaries.
- Our Communities: We are dedicated to expanding our engagement with the communities we operate in, creating opportunities for underrepresented talent and driving greater innovation for our clients. Your impact extends beyond Rubrik, contributing to safer and stronger communities.
Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Rubrik provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Rubrik complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at hr@rubrik.com if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
EEO IS THE LAW
NOTIFICATION OF EMPLOYEE RIGHTS UNDER FEDERAL LABOR LAWS
Salary : $185,700 - $278,500