What are the responsibilities and job description for the Head of Media and Marketing position at Root Access?
Role Overview
This is a highly creative, execution-focused role centered around storytelling, content creation, and brand narrative. You will lead creation of media across video, design, written content, social, and product storytelling.
This role is a great fit for an expert videographer who feels like they have more to offer than just content. You will craft campaigns, develop marketing plans across channels, and help oversee the company’s budget for growth operations.
This is a full-time, in-person role based in NYC at our offices in midtown.
What You’ll Do
Help create and refine the Root Access brand voice across all media
Produce high-quality videos, technical explainers, documentaries, interviews, demos, and short-form content
Create graphics, visuals, motion assets, presentations, and brand materials
Translate complex embedded systems and AI concepts into clear and compelling stories
Showcase the work being achieved by our customers and partners
Write copy for launches, social media, website content, investor materials, and product messaging
Build repeatable media systems for capturing product development, engineering breakthroughs, and customer outcomes
Provide creative direction for launches, announcements, and major company moments
Operate with high autonomy and rapid execution speed
Oversee contractors when necessary for content production
What We’re Looking For
Exceptional taste in storytelling, visuals, pacing, and presentation
Strong portfolio demonstrating work across video, design, and written content
Ability to independently create polished content from raw ideas
Strong video editing and production skills
Experience with tools such as Adobe Creative Suite, Figma, DaVinci Resolve, Final Cut, Blender, or equivalent
Strong writing ability with a sharp sense of voice and positioning
Ability to understand and communicate highly technical concepts
Comfortable working directly with technical founders and engineering teams
High ownership mentality with strong creative instincts
Fast-moving, resourceful, and detail-oriented