Sales Manager

Position Summary

The Sales Manager leads inside sales & customer service operations while also driving revenue growth through other sales activities, tradeshows, and customer/vendor-facing events. This role is responsible for team performance, key account development, and expanding market presence while ensuring alignment with Operations on inventory, fulfillment, and pricing execution.

Key Responsibilities

Inside Sales/Customer Service Team Leadership

• Manage, coach, and develop inside sales representatives & customer service team.
• Set individual and team goals, activity metrics, and performance expectations.
• Conduct regular 1:1s, pipeline reviews, call coaching, and performance evaluations.
• Recruit, onboard, and train department team members.
• Ensure accurate quoting, pricing, and order entry.

Key Account Development

• Develop and manage relationships with key and strategic accounts.
• Identify new business opportunities and customer segments.

Tradeshows & Customer Events

• Plan, coordinate, and attend industry tradeshows, expos, and regional sales events.
• Represent the company professionally at customer meetings and industry functions.
• Coordinate lead capture, follow-up processes, and post-event sales activities.

Sales Strategy & Market Development

• Develop sales strategies aligned with company growth objectives.
• Provide market feedback on pricing, product demand, and competitive activity.
• Support new product launches and promotional initiatives.
• Partner with Marketing on event strategy, materials, and lead generation.

Cross-Functional Collaboration

• Work closely with the Operations Manager to align sales commitments with inventory availability, lead times, and fulfillment capabilities.
• Communicate supply constraints and changes clearly to the sales team and customers.
• Balance revenue growth with operational feasibility and margin goals.

Sales Operations & Reporting

• Track and report on sales performance, pipeline activity, and forecasting.
• Maintain CRM / ERP data accuracy for inside and outside sales activity.
• Analyze conversion rates, account performance, and event ROI.

Qualifications

• 5 years of sales experience in building materials, construction products, or B2B eCommerce.
• Experience managing inside sales & customer service teams and conducting outside events.
• Experience working with contractors and maintain strong relationships.
• Comfortable representing the company at tradeshows.
• Strong leadership, relationship-building, and negotiation skills.
• Willingness to travel for tradeshows and industry events.

Other: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

RoofingDirect.com participates in E-Verify. We will provide the Social Security Administration, and if necessary, the Department of Homeland Security, with information from each new employee’s Form I-9 to confirm work authorization. Please note that we do not use this information to pre-screen job applicants.