Industrial Application Specialist

POSITION PURPOSE

The Application Specialist is responsible for providing product, workflow, and solution expertise to prospects and end users of industrial printers distributed by Roland DG to be launched in Q1 2026. They will work closely with the Industrial Products Sales Manager to perform demos, create samples, and engage in extensive activity with prospects. Time will be split between office-based presales activity and field training and application development for end users. 

During the sales process, the Application Specialist will be responsible for demonstrating the suitability of industrial printers for specific customer requirements, as directed by the prospect and the Industrial Printer Sales Manager. This could include developing new techniques for image preparation, identifying primer, post-treatment options, or other elements of a complete printing system. Ongoing contact with the manufacturer’s team will be required to ensure up-to-date knowledge of new features and capabilities, as well as communication of issues, challenges, and opportunities. Frequent communication with ink and material vendors will be necessary to stay abreast of new developments and solve end user problems. 

Post-sale, they will train and support end users to implement industrial print technology effectively into the users’ workflow. Software, material compatibility, and image quality support will be crucial to customer success, and are all included in the Application Specialists’ responsibilities, along with cooperation with the manufacturer to develop fixtures for new object shapes as necessary. As part of the Industrial Print team, the Application Specialist will also communicate new findings and successes to marketing and the global New Market Development team for inclusion in case studies and documentation moving forward. The Industrial Products Application Specialist is expected to generate application related written and video content for inclusion in Roland DG’s knowledge base, available to end users and other members of the Industrial Print Team around the world.

ESSENTIAL FUNCTIONS AND BASIC DUTIES

• Strong working knowledge of UV inkjet hardware, ideally in an industrial environment.

• Strong working knowledge of RIP and Design software, and print workflow assessment.

• Be proactive in the development of new applications and workflows that fit customer needs. These should also be used as training tools.

• Technical writing and documentation.

• Work closely with manufacturer’s team to develop custom fixtures for new applications.

• Respond to specific requests with documentation of process and procedures to address custom applications.

• Work closely with local and global Industrial Print Team to promote and document success stories and applications.

• Train end users on the operation and maintenance of industrial print hardware.

• Attends events to represent Roland DG and assist Marketing and Sales teams. 

• Be able to work onsite in person 3 days a week

• Present at trade shows, and other events.

• Travel of up to 50%

• Ongoing reporting and recording of all customer interactions in Roland DG’s CRM system

PERFORMANCE MEASUREMENTS

• Team achievement of sales targets.

• Documentation of workflow, applications, and success stories.

QUALIFICATIONS

EDUCATION/CERTIFICATION: Bachelor’s degree or equivalent experience in printing, imaging technology, or similar. Engineering or other technical backgrounds are also welcome.

REQUIRED KNOWLEDGE: 

• Working knowledge of UV inkjet equipment operation.

• Understanding of material compatibility, color management and workflow principles.

• Ability to work closely with Sales, Marketing, Training, Event Coordinators, and Support

• Strong written and verbal communication skills

• Able to work both independently and in team

EXPERIENCE REQUIRED:

• Arts/graphics, printing, imaging, screen printing, commercial printing 

• Recent college graduates with only co-op, internship, or related part-time experience will be considered

SKILLS/ABILITIES:

• Operation of UV inkjet printing hardware and software

• Troubleshooting and critical thinking skills are a must

• Oral and written communication

• Diplomacy

• Familiarity with existing print industry users and manufacturers

• Technical understanding of specific applications software and outstanding computer/PC skills. must be comfortable with current graphic application: Photoshop, Illustrator, and CorelDraw. In addition, he/she must have excellent overall PC computing skills, including a thorough familiarity with MS Office applications in document composition, spreadsheet creation, and presentation management.

• Ability to manage multiple projects and tasks simultaneously to completion to deadline

• High energy: commitment: the ability to succeed in a fast-growing company and dynamic industry

• Reactive problem resolution

• Team player, results oriented, professional, self-motivated & innovative

SALARY RANGE: $70,000 - $80,000

PHYSICAL ACTIVITIES AND REQUIREMENTS OF THIS POSITION

TALKING: Especially where one must frequently convey detailed or important instructions or ideas accurately, loudly, or quickly.

AVERAGE HEARING: Able to hear average or normal conversations and receive ordinary information.

REPETITIVE MOTIONS: Movements frequently and regularly required using the wrists, hands, and/or fingers.

AVERAGE VISUAL ABILITIES: Average, ordinary, visual acuity necessary to prepare or inspect documents or products, or operate machinery.

PHYSICAL STRENGTH: Sedentary work; sitting most of the time. Exerts up to 10 lbs. of force occasionally. (Almost all office jobs.)

WORKING CONDITIONS

NONE: No hazardous or significantly unpleasant conditions. (Such as in a typical office.)

MENTAL ACTIVITIES AND REQUIREMENTS OF THIS POSITION

REASONING ABILITY: Ability to apply logical or scientific thinking to define problems, collect data, establish facts, and draw conclusions.

Able to interpret a variety of technical instructions and can deal with multiple variables.

MATHEMATICS ABILITY: Ability to compute discount, interest, profit, and loss; commission markup and selling price; ratio and proportion and percentage.

Able to perform very simple algebra.

LANGUAGE ABILITY: Ability to read periodicals, journals, manuals, dictionaries, thesauruses, and encyclopedias.  

Ability to prepare business letters, proposals, summaries, and reports using prescribed format and conforming to all rules of punctuation, grammar, diction, and style.

Ability to conduct training, communicate at panel discussions and to make professional presentations.

INTENT AND FUNCTION OF JOB DESCRIPTIONS

Job descriptions assist organizations in ensuring that the hiring process is fairly administered and that qualified employees are selected. They are also essential to an effective appraisal system and related promotion, transfer, layoff, and termination decisions. Well constructed job descriptions are an integral part of any effective compensation system.  

All descriptions have been reviewed to ensure that only essential functions and basic duties have been included. Peripheral tasks, only incidentally related to each position, have been excluded. Requirements, skills, and abilities included have been determined to be the minimal standards required to successfully perform the positions. In no instance, however, should the duties, responsibilities, and requirements delineated be interpreted as all-inclusive. Additional functions and requirements may be assigned by supervisors as deemed appropriate.  

In accordance with the Americans with Disabilities Act, it is possible that requirements may be modified to reasonably accommodate disabled individuals. However, no accommodations will be made which may pose serious health or safety risks to the employee or others or which impose undue hardships on the organization.

Job descriptions are not intended as and do not create employment contracts. The organization maintains its status as an at-will employer. Employees can be terminated for any reason not prohibited by law.