Marketing Business Analyst

Marketing Business Analyst

Industry: Healthcare company

Location: Houston, TX (100% remote)

Duration: 6-month contract

Pay rate: $40-$44/hr

Responsibilities:

• Owns aspects of reporting and manages marketing campaign tracking and KPIs.
• Provides actionable insights to optimize marketing strategies and ensures accurate tracking of marketing activities across various channels.
• Has a strong analytical mindset and deep knowledge of marketing metrics along with the ability to collaborate with marketing teams to create and deliver impactful reports and dashboards.
• Work cross functionally with Marketing and Sales/Sales Operations.

Qualifications:

• Bachelor’s degree in Marketing, Business Analytics, Data Science, or related field.
• 3 years of experience in marketing analytics or business analysis, preferably in healthcare or a regulated industry.
• Strong proficiency in data visualization tools (e.g., Tableau, Power BI) and Excel.
• Excellent analytical, problem-solving, and communication skills.