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Inside Parts Counter Sales

Road Equipment
Lansing, MI Full Time
POSTED ON 6/7/2026 CLOSED ON 8/6/2026

What are the responsibilities and job description for the Inside Parts Counter Sales position at Road Equipment?

Job Overview 
The General Sales Associate role supports the branch as a front-line salesperson and coordinates and oversees field sales and mid-level projects. This role will provide extensive support to branch operations, acting with little supervision, anticipating needs while managing the day-to-day workflow, and prioritizing various projects. This role will have in-depth product knowledge and best practices of successful customer service. This role is responsible for maximizing results by building and maintaining customer relationships to grow sales, gross profit margin, and overall profitability. 
 
Salary: $50,000 annually around $9,000 in commission annually
 
Core Functions 
  • Product Knowledge: Maintain up-to-date knowledge of heavy-duty truck and trailer parts, including new products and updates. Recommend alternative or related parts when exact replacements are unavailable, and clearly explain product features, benefits, and warranty information. Develop a well-rounded understanding of the industry and its applications.
  • Customer Service: Respond to customer inquiries regarding products, pricing, availability, and features through in-person, phone, and email communication. Assess both immediate and long-term customer needs while building strong relationships. Resolve complaints efficiently by providing appropriate solutions and following up to ensure satisfaction, serving as a consistent liaison between the company and its customers.
  • Sales and Account Management: Drive new business by acquiring customers and expanding existing accounts while meeting sales and profitability targets within a defined territory. Identify future sales opportunities and customer needs, using sales tools to track and grow account potential. Communicate key insights, opportunities, and challenges to management.
  • Operations Support: Support daily operations by picking, preparing, and verifying orders for accuracy. Safely operate company vehicles for deliveries and returns while maintaining cleanliness and completing routine inspections. Assist with inventory management, organization, labeling, and stock processing, while accurately handling returns, core credits, and customer quotes. Provide support for urgent delivery needs and identify opportunities to optimize stock and customer locations.
 
Competencies and Qualifications 
  • High School Diploma (or GED) is required. 
  • Associates degree in Sales, Marketing, and/or Business, OR 3-5 years of sales, customer service, heavy-duty truck and trailer equipment sales, automotive parts sales or related industry experience preferred.    
  • Minimum of 3 years of commercial driving experience.   
  • 18 years of age or older to operate a CMV for intrastate commerce.  
  • 21 years of age or older to operate a CMV for interstate commerce.  
  • Proficient in English.  
  • Hold a valid, unrestricted driver's license.  
  • Current motor vehicle driving record with no more than 3 traffic violations within 3 years.  
  • No serious or major violations (i.e., reckless driving, impaired driving, etc.) within 5 years.  
  • No at-fault accidents within the last 3 years. 
  • Ability to obtain a Chauffeur’s License, DOT Card, and pass an MVR, if needed. 
  • Proficient in Microsoft Office Suite products with the ability to conduct basic database tasks in Excel.  
  • Experience with an enterprise resource planning (ERP) system and/or sales force automation tools preferred.  
  • Proven ability to make and maintain sales and customer accounts.  
  • Excellent verbal and written communication skills.   
  • Ability to provide personable and professional customer service.  
  • Strong analytical, critical thinking, and time management skills. 
  • Strong active listening and strategic influencing skills. 
  • Demonstrated ability to build strong relationships with all levels of internal and external personnel.  
  • Ability to stay adaptable to changing environments and tasks. 
 
Physical Requirements 
  • Must be able to lift/carry 100 lbs. on deliveries.    
  • Travel required: 80% (local travel within the workday).  
  • Prolonged periods of sitting at a desk and working on a computer as well as driving on the road.  
Benefits
  • Medical insurance (three plan offerings to fit your needs)  
  • Participate in HTI’s Wellness Discount to save on monthly medical contributions 
  • Free virtual medical and behavioral healthcare through Teladoc 
  • Dental and vision insurance  
  • Safe Harbor 401k plan with company match 
  • Company-paid life and long-term disability insurance  
  • Industry-standard paid-time-off and paid holidays  
  • Parental and bereavement leave 
  • Employee Assistance Program  
  • Rewards and recognition program  
 
About HTI
Hinton Transportation Investments (HTI) was founded in 1972 by the Hinton Family with the purpose of delivering the hardest heavy-duty solutions, together. We are a leader in the heavy-duty transportation industry with over 35  locations in North America. HTI has grown over the years through its five divisions: New Life Transport Parts Center, Road Equipment Parts Center, Pace Transportation Services (2012), Martec International (2019), and US Trailer Parts and Supply (2023). Our core values are a true representation of our culture; passion, hands-on, simplify, consistency, humility, willpower and glad to be here. We seek to deliver long-term sustainable solutions for all interested parties – customers, employees, supplier partners and owners.    
 
Road Equipment Parts Center 
Retail parts distributor of heavy-duty truck and trailer parts with 15 locations across the country, extensive same-day delivery service, and unrivaled customer service. 
 
Equal Opportunity Employer
HTI is an Equal Opportunity Employer and makes employment decisions without regard to race, color, religion, sex (including pregnancy, sexual orientation, or transgender status), national origin, age, disability, genetic information, or any other status protected by applicable law. 
 
#INDR

Salary : $50,000 - $60,000

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