Demo

Sales Representative - Ithaca/Elmira, NY Area

River Valley Foods
Elmira, NY Full Time
POSTED ON 8/23/2026
AVAILABLE BEFORE 12/21/2026
River Valley & Cavallaro Foods, a growing specialty foods distributor in Syracuse, NY, is searching for a full time Grocery Sales Representative to join our Independent Sales Team and serve our customers in the Ithaca/Elmira, NY Area.


River Valley Holdings is a family-owned food distribution company based in Syracuse, NY and serving retail customers across the northeastern United States. The River Valley family of companies: River Valley Foods, Cavallaro Foods and Garden Spot Foods, distributes a wide range of specialty dry and frozen grocery items out of warehouses in Syracuse, NY.


This role is integral to driving business growth and supports our commitment to building lasting and productive customer relationships through our full-service program. The successful candidate demonstrates attention to detail, exceptional visual presentation skills, and the business acumen to meet customer needs through active listening and open, effective communication.


Wages
:
  • $42,000 - $46,000 per year


Job Responsibilities:

  • Consistently deliver exceptional customer service and build productive customer relationships.
  • Stock product, arrange product on shelves, and rotate product to ensure freshness.
  • Build displays, implement planograms, and reset sections to add items or optimize shelf placement.
  • Cleaning and dusting of product and shelving.
  • Order product to maintain inventory levels, as needed.
  • Perform additional job duties as required.


Required Skills/Abilities:

  • Must be at least 18 years old
  • Must have a valid state issued driver’s license and reliable personal transportation
  • Daily travel required, must be available for occasional, position dependent overnight travel
  • Available to work weekends and/or a variable schedule as required
  • Ability to effectively communicate and present information
  • Strong organizational skills and a fundamental understanding of sales processes
  • Ability to adapt and demonstrate flexibility in managing numerous, competing priorities
  • Proven critical thinking skills and a proactive approach to problem solving
  • Strong computer skills – Email/Outlook, Electronic Ordering/PDA, Word, Excel


Education and Experience:

  • High school diploma or equivalent
  • At least one year of experience in a sales based customer service role; grocery experience preferred


Physical Requirements:

  • Able to routinely lift up to 50 pounds
  • Able to stand, walk, lift and bend to service lower shelves for extended periods of time


Benefits:

We offer competitive compensation and a comprehensive benefits package, including:

  • Medical, Dental, Vision, Life, and Disability Insurance
  • Flexible Paid Time Off
  • Paid Holidays
  • 401(k) & Roth IRA with company match
  • Employee Assistance Program (EAP)
  • Employee Purchase Program


River Valley Holdings is an Equal Opportunity Employer (EOE).

Salary : $42,000 - $46,000

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