What are the responsibilities and job description for the Associate, Investment position at Rise, a Quad agency?
Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.
We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.
General Purpose Of Job
The Associate, Investment, Programmatic is responsible for facilitating the placement of approved media plans, as well as confirming, monitoring and optimizing digital media orders to ensure the clients’ advertising program is executed flawlessly. The successful Associate provides a high level of service to assigned accounts and digital leadership by ensuring that the tactical execution of media planning, placement, and reporting (including post-buy and financial reconciliation) are handled with accuracy and timeliness.
Key Responsibilities
Facilitate building, launching and maintaining digital campaigns for assigned accounts across digital channel(s) in support of the paid media strategy
Execute ongoing media activation and maintenance tasks, including but not limited to, account pacing, keyword analysis, optimization, forecasting, etc. as well as working with various internal/external teams to drive an exceptional client experience
Utilize strong analytical skills to extract insights from campaign data and provide well developed quantitatively based recommendations to accomplish client goals and objectives
Assist in development of media strategy and recommendation and helping with elements of client presentations
Ensure flawless execution of assigned media buys by deploying best practices in digital operations and quality assurance for all campaign launch / modifications
Support the pacing, optimization and management of campaigns, as applicable
Monitor campaign performance through regular delivery reporting, ensuring buys are properly executed and troubleshoot issues that arise
Facilitate the analysis and interpretation of data trends and develop improvement solutions
Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows
Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed
Education
Bachelor’s degree (communications, marketing, advertising, or business)
Ability to speak, read and write the English language
Experience
0-2 years relevant work experience in digital media planning, buying or execution preferred; agency experience a plus
Experience with Microsoft Office suite; foundational / practical experience with Excel a plus
Working knowledge of media platform management tools preferred; experience with Google Marketing Platform, Google Ads, The Trade Desk and Facebook Business Manager recommended but not required
Working knowledge of the importance and role of programmatic, paid social and paid search within a media plan
Ability to convert and implement strategic plan directions into flawless tactical executions
Certificates, Licenses, Registrations
Certificates in Google Ads, Google Marketing Platform, Google Analytics, The Trade Desk Edge, Facebook Blueprint, Microsoft Ads and IAB Digital Media Planning & Buying are a plus but not required
Knowledge, Skills & Abilities
Strong analytical capabilities with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and QA campaigns
Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
High comfort level participating in brainstorms and ideation sessions
Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
Employees can be expected to be paid an annualized salary range of $55,000-$60,000, based on variations in knowledge, skills, experience and market conditions.
Rise and Quad are proud to be an equal opportunity employers. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Rise and Quad do not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Rise and Quad also prohibit harassment of applicants and employees based on any of these protected categories.
We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.
General Purpose Of Job
The Associate, Investment, Programmatic is responsible for facilitating the placement of approved media plans, as well as confirming, monitoring and optimizing digital media orders to ensure the clients’ advertising program is executed flawlessly. The successful Associate provides a high level of service to assigned accounts and digital leadership by ensuring that the tactical execution of media planning, placement, and reporting (including post-buy and financial reconciliation) are handled with accuracy and timeliness.
Key Responsibilities
Facilitate building, launching and maintaining digital campaigns for assigned accounts across digital channel(s) in support of the paid media strategy
Execute ongoing media activation and maintenance tasks, including but not limited to, account pacing, keyword analysis, optimization, forecasting, etc. as well as working with various internal/external teams to drive an exceptional client experience
Utilize strong analytical skills to extract insights from campaign data and provide well developed quantitatively based recommendations to accomplish client goals and objectives
Assist in development of media strategy and recommendation and helping with elements of client presentations
Ensure flawless execution of assigned media buys by deploying best practices in digital operations and quality assurance for all campaign launch / modifications
Support the pacing, optimization and management of campaigns, as applicable
Monitor campaign performance through regular delivery reporting, ensuring buys are properly executed and troubleshoot issues that arise
Facilitate the analysis and interpretation of data trends and develop improvement solutions
Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows
Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed
Education
Bachelor’s degree (communications, marketing, advertising, or business)
Ability to speak, read and write the English language
Experience
0-2 years relevant work experience in digital media planning, buying or execution preferred; agency experience a plus
Experience with Microsoft Office suite; foundational / practical experience with Excel a plus
Working knowledge of media platform management tools preferred; experience with Google Marketing Platform, Google Ads, The Trade Desk and Facebook Business Manager recommended but not required
Working knowledge of the importance and role of programmatic, paid social and paid search within a media plan
Ability to convert and implement strategic plan directions into flawless tactical executions
Certificates, Licenses, Registrations
Certificates in Google Ads, Google Marketing Platform, Google Analytics, The Trade Desk Edge, Facebook Blueprint, Microsoft Ads and IAB Digital Media Planning & Buying are a plus but not required
Knowledge, Skills & Abilities
Strong analytical capabilities with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and QA campaigns
Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
High comfort level participating in brainstorms and ideation sessions
Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
Employees can be expected to be paid an annualized salary range of $55,000-$60,000, based on variations in knowledge, skills, experience and market conditions.
Rise and Quad are proud to be an equal opportunity employers. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Rise and Quad do not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Rise and Quad also prohibit harassment of applicants and employees based on any of these protected categories.
Salary : $55,000 - $60,000