Demo

SMB Marketing Lead, Amazon Key & Ring SMB

Ring
Hawthorne, CA Full Time
POSTED ON 12/24/2025
AVAILABLE BEFORE 2/21/2026
Description

Amazon Key and Ring are looking for an experienced, results-oriented marketing leader to connect our brands with SMB customers worldwide and grow a fast-paced business.

You will own the marketing strategy for the Ring SMB portfolio and create integrated marketing plans across product marketing, demand generation, and creative functions. You will also lead the go-to-market strategy for innovative, new-to-world product launches. You will deliver results towards impactful business goals and serve as a trusted leader in our organization.

Key job responsibilities

  • Create the overarching global marketing strategy for the Ring SMB portfolio, along with annual plans to drive business outcomes
  • Launch new products, starting with customer research and value proposition development through announcement and activation
  • Drive growth by leading demand generation and acquisition programs
  • Deliver measurable business results against ambitious goals
  • Identify opportunities for business growth and innovative activations

A day in the life

In this role, you'll balance strategic leadership with operational oversight, building our global marketing capabilities for the long term. You'll collaborate with global teams across product, sales, PR and external partners to drive impactful marketing initiatives. You'll play a key role in the org's marketing leadership and have influence in the overall business direction.

About The Team

Amazon Key and Ring SMB solve our customers' most critical security and access challenges with simple, smart solutions. We are a uniquely cross-functional org within Amazon, and often serve as the connective tissue between Smart Home/Devices, Logistics, Operations, and Retail/Shopping across global markets. Our team indexes highly on ownership, collaboration, and delivering results for our customers. We have lots of stakeholders worldwide, and we have relentlessly high standards for our high-visibility global programs.

Basic Qualifications

  • 10 years experience in marketing leadership, including product marketing, demand generation and growth
  • Experience launching new products and creating new categories
  • Experience in B2C and B2B products
  • Experience managing teams
  • Experience tracking and measuring quantitative marketing results to drive business outcomes
  • Experience communicating marketing results to senior business leadership

Preferred Qualifications

  • MBA in marketing or similar
  • 5 years experience leading marketing/go-to-market strategy for both hardware and software
  • 3 years experience managing external agencies and paid media
  • 3 years experience in global roles

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $166,100/year in our lowest geographic market up to $274,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.


Company - Amazon.com Services LLC

Job ID: A3052994

Salary : $166,100 - $274,600

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a SMB Marketing Lead, Amazon Key & Ring SMB?

Sign up to receive alerts about other jobs on the SMB Marketing Lead, Amazon Key & Ring SMB career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$249,151 - $341,218
Income Estimation: 
$115,898 - $155,468
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$192,426 - $255,933
Income Estimation: 
$96,928 - $129,143
Income Estimation: 
$115,898 - $155,468
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Ring

  • Ring North Reading, MA
  • Description Ring is looking for a Sr. Product Delivery Manager to help our multi-site device hardware/software development teams deliver highly cross-funct... more
  • 15 Days Ago

  • Ring Bellevue, WA
  • Description How often have you had the opportunity to be a member of a team that is tasked with solving a huge everyday problem through innovative technolo... more
  • 6 Days Ago

  • Ring Irvine, CA
  • Description At Amazon Key, we are on a mission to empower customers to easily manage access to their homes and businesses. As part of the Amazon Devices an... more
  • 7 Days Ago

  • Ring Hawthorne, CA
  • Description Are you a passionate, self-starting Program Manager interested in facilitating Alpha, Beta, and Delta testing for products designed to reduce c... more
  • 8 Days Ago


Not the job you're looking for? Here are some other SMB Marketing Lead, Amazon Key & Ring SMB jobs in the Hawthorne, CA area that may be a better fit.

  • Ring Hawthorne, CA
  • Description At Amazon Key, we are on a mission to empower customers to easily manage access to their homes and businesses. As part of the Amazon Devices an... more
  • 21 Days Ago

  • Amazon Hawthorne, CA
  • Description We’re looking for a Associate Creative Director (Design) with a passion for retail and a keen eye for art direction to join the online/offline ... more
  • 30 Days Ago

AI Assistant is available now!

Feel free to start your new journey!