What are the responsibilities and job description for the Salesperson position at Rideworks?
Company Description RideWorks is a premier destination for high-quality off-road machines, serving adventurers with diverse needs and budgets. The company offers the largest pre-owned inventory ranging from high-speed trail vehicles to work-focused utility units, providing customers with extensive options and value.. Every unit is hand-selected by the team to ensure dependable performance and reliability.
Role Description This is a full-time, on-site Salesperson role based in Carson City, MI. The Salesperson will welcome and engage customers in the showroom, actively listen to their needs, and recommend appropriate off-road vehicles and accessories. Daily tasks include explaining product features and benefits, conducting test drives where appropriate, preparing purchase quotes, and guiding customers through financing or payment options. The role also involves maintaining product knowledge, updating inventory displays, following up with leads, leading promotional/marketing/social media inititives and sales campaigns. The Salesperson will collaborate with team members to meet individual and store sales targets while delivering a positive customer experience.
Qualifications
- Strong customer service and interpersonal skills, with the ability to build rapport and communicate clearly with a wide range of customers.
- Sales and negotiation skills, including experience closing deals, handling objections, and working toward defined sales targets.
- Basic product knowledge or interest in powersports, off-road vehicles, or automotive equipment, with a willingness to learn technical details.
- Organizational and follow-up skills to manage leads, documentation, and post-sale communication efficiently.
- Comfort using point-of-sale systems, basic computer applications, and digital tools for inventory, CRM, and email communication. Knowledge of High Level CRM and Dealertrack DMS beneficial.
- Ability to stand, move around the showroom, dealer lot and assist with vehicle positioning or light physical tasks.
- High school diploma or equivalent; prior retail, automotive, or powersports sales experience is strongly preferred.
- Availability to work on-site in Carson City, MI, including weekends or peak sales periods as needed.