Growth Analyst - NAM

At Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and businesses. We leverage technology to deliver these services through our website, mobile app and by phone. Last year, we helped over 300 million people access information about the currencies that matter to them and over 225,000 people used us to send money overseas. OUR PRINCIPLES 

• AMBITION - We dream big, try things out and always ask “why not?” and “what if?” We’re ambitious in our thinking and our delivery
• RESPONSIBILITY - We get involved, bring our perspective, and are always open to new ideas. We take personal responsibility
• COMMUNITY - We value a sense of belonging, trusting each other and encouraging authenticity. We contribute to our community

We’re at a pivotal moment to transform how our customers discover, engage with, and use our services in an increasingly digital-first world. With strong brand recognition, trusted infrastructure, and a global footprint, we’re now focused on accelerating our growth through innovative products, modern marketing, and world-class customer experiences. ABOUT THIS ROLE We’re looking for a data-driven, impact-oriented Growth Analyst to support the execution of growth initiatives across Xe’s B2B and B2C platforms in North America. Reporting to the Growth Manager, this role will serve as a key analytical and operational partner, translating customer data into actionable insights, running experiments across the funnel, and helping to scale revenue-driving programs. If you’re passionate about fintech, thrive on turning data into growth opportunities, and are eager to drive impact across the entire customer journey in a fast-moving environment, this is your chance to play a key role in shaping our growth strategy through insight and execution. RESPONSIBILITIES

• Growth Analytics & Insights: Analyze customer behavior, marketing performance, and product usage data to identify opportunities for growth across acquisition, activation, retention, and expansion. Develop dashboards, deep dives, and recurring reports to support decision-making.
• Segmentation & Personalization: Support the development of customer segmentation frameworks to tailor experiences by segment, lifecycle stage, or product need. Identify high-value cohorts and recommend targeted growth plays.
• Funnel Optimization: Identify conversion bottlenecks and drop-off points across web and app journeys. Work closely with the Growth Manager, Product, and Marketing teams to propose data-backed solutions and track their impact.
• Campaign Execution Support: Partner with the Growth Manager and marketing team to support campaign execution (e.g. building audience segments, setting up campaigns in platforms like Google Ads, QA’ing landing pages, and managing tracking and performance reporting).
• Experimentation & Testing: Design, execute, and analyze A/B and multivariate tests across the user journey. Own experiment setup and post-test performance reporting to validate hypotheses and inform optimization.
• Market Benchmarking & Competitive Insights: Assist with competitive research and tracking key metrics (e.g. pricing, UX, product feature, positioning) of top players in cross-border payments, helping inform Xe’s go-to-market strategy.

  REQUIREMENTS 

• 2 years of experience in growth, marketing analytics, product analytics, or consulting, preferably in fintech, eCommerce, SaaS, or other fast-paced, digital-first environments
• Bachelor’s degree in Business, Economics, Mathematics, Statistics, Engineering, or a related quantitative or analytical field
• Proficiency in analytics tools, including Excel/Google Sheets and at least one of: Amplitude, Power BI, SQL, or similar a similar tool
• Experience with A/B testing and statistical analysis, including test design, significance testing, and interpretation of results
• Analytical and execution-focused: you're detail-oriented, thrive in ambiguity, and excel at turning data into insights and insights into meaningful action.
• Curious and growth-minded communicator: you love digging into data, solving problems, and clearly communicating complex findings to both technical and non-technical audience.
• Experience with marketing platforms (e.g. Google Ads, Iterable) is a plus

WORKING CONDITIONS AND PHYSICAL REQUIREMENTS 

• Primarily sedentary work in a general office environment
• Manual dexterity to use computer, telephone, and general office equipment

PERKS & BENEFITS 

• Medical, Dental & Vision Insurance 
• 401K Plan with Match
• Employee Stock Purchase Plan
• Paid Vacation / Sick Leave
• Hybrid Work Schedule
• Tuition Assistance
• Growth Opportunities
• Corporate gatherings, team bonding events, and much more!
• Plumm Mental Health and Wellbeing  
• Volunteering day for a charity of your choice 

 XE offers a competitive salary and benefits package. The reasonable estimated pay for this (Salary Exempt or Non-exempt hourly rate) role ranges from ($76,000USD to $90,000USD).  Actual compensation is based upon factors such as the candidate’s skills, qualifications, and experience. In addition, XE offers comprehensive and inclusive employee benefits for this role including healthcare, dental and vision benefits, a 401(K) plan, Paid Vacation/ Sick Leave and more.  We want Xe to be a great place to work and to ensure that our communities are represented across our workforce. A vital part of this is ensuring we are a truly inclusive organization that encourages diversity in all respects. Xe is an Equal Employment Opportunity employer. All qualified applicants will be considered for employment regardless of age, national origin, race, color, disability, religion, sexual orientation, gender identity or expression, or any other characteristic protected under applicable law. We are committed to providing reasonable accommodations to qualified individuals with disabilities. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@xe.com The position responsibilities outlined above are intended to define the general contents and requirements to perform this job. It is not to be taken as a complete statement of responsibilities or requirements. This job description does not restrict the Company’s right to assign or reassign duties and responsibilities to this job as needed.