Retail Marketing Coordinator

Job Description

 We are seeking a Retail Marketing Coordinator to join our Outdoor Performance platform, to work in a cross-brand function. This is a highly collaborative and hands-on position within the marketing team that will support in-store marketing initiatives with the key objective of driving sell-in/sell-thru success of our brands’ products. The Outdoor Performance strategic priorities are to ensure our marketing structure delivers the necessary brand dedication and functional expertise to achieve our objectives.

 This position reports to the DIRECTOR, CHANNEL/SHOPPER MARKETING Outdoor Performance, with dotted line responsibilities to other stakeholders within the organization.

This position requires in-office work and may be based out of our LOGAN, UT or BOZEMAN, MT locations.

As the Retail Marketing Coordinator, you will have the opportunity to participate and work in the following areas of the business:  

Customer/Retailer Initiatives

• Visual Merchandising – Support in the creation of in-store plan-o-grams, floor plans; may include vendor management.
• Collateral Development/Trafficking – Collaborating with Brand, Channel, Product & creative teams to develop collateral packages for annual, seasonal, & launch executions.
• Account Planning – Support Director, Channel/Shopper in execution of customer business planning to include training, events, seasonal initiatives and branded space activations.
• Analysis – Fundamental understanding of retail and how the consumer interacts with and purchases products; use data to estimate success and validate ROI on activations.
• Sales Support – support the selling process by coordinating the on-time delivery of GTM toolkits and brand assets. On occasion, the Retail Marketing Coordinator will attend retail customer meetings.
• Shop Pro Programs – Training, Reward, and Community efforts (internal & 3rd Party)
• Seasonal Programs – Partnering with Brand, Channel & Sales team to develop and maintain Account Activation calendars.
• Trade Shows/Events     
• In collaboration with Sales Events & Special Projects Manager, this role will plan, develop, execute and recap consumer and customer facing shows and events critical to the success of the Outdoor Performance Brands.
• On occasion, the Retail Marketing Coordinator will participate in trade shows (industry) and buying group (customer facing) shows
• Consumer Facing
• In-Store Experience – support team in I2C process of creating consumer facing experiences across brands; to include floorplans, visual displays, training, and seasonal merchandising.
• Product Launches – Coordinate launch activities across channels/retail partners
• On occasion, the Retail Marketing Coordinator will participate in brand events (consumer facing).
  
  

You Have:  

• 2 years of marketing and/or retail experience; apparel, equipment, and sporting goods preferred.
• Understanding of space & location planning to guide consumer journey.
• Experience with preparation and execution of off-site consumer and customer events and shows
• Outstanding presentation, interpersonal, and written communication skills
• Skill set aligned to work within a dynamic and changing work environment, tolerance for ambiguity.
• Adobe Creative Suite & MS Office Suite
• Basic retail math skills, including calculating discounts, markups, and margin variations
• Travel – up to 20%, as needed.
• Ability to lift items weighing up to 40 pounds on occasion
• Ability to be on the show floor for extended periods of time interacting with customers and consumers.
  
  

You Might Have

• Experience setting up and working trade shows
• Previous experience in the outdoor industry
  
  

Pay Range

Hourly Rate: $24.50 - $26.40

The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer.

We offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts and the ability to add value to an exciting mission!

Our Postings are not intended for distribution to or use in any jurisdiction, country or territory where such distribution or use would violate local law or would subject us to any regulations in another jurisdiction, country or territory. We reserve the right to limit our Postings in any jurisdiction, country or territory.

Equal Opportunity Employer Minorities/Females/Protected Veteran/Disabled