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Fitness Sales Manager

Retro Fitness
Wellington, FL Full Time
POSTED ON 12/1/2025 CLOSED ON 2/24/2026

What are the responsibilities and job description for the Fitness Sales Manager position at Retro Fitness?

Benefits:

  • 401(k) matching
  • Bonus based on performance
  • Dental insurance
  • Employee discounts
  • Health insurance
  • Opportunity for advancement
  • Training & development
  • Vision insurance


About The Role

We’re looking for a high-energy Fitness Sales Manager who loves fitness, loves people, and knows how to close. This role drives Personal Training revenue through high-quality Welcome Workouts, strong follow-up, and confident sales conversations. You’ll be the face of our PT department on the floor — converting new members into clients and helping them take the next step in their fitness journey.

This is a sales-first position focused on hitting monthly goals for PT revenue, PT EFT setups, and dotFIT supplement sales. Your trainers will be supported and developed by the Regional Personal Training Director — your job is to sell, build relationships, and move people into the right program.

What You’ll Do

Welcome Workouts & Sales Execution

  • Conduct high-quality Welcome Workouts for new members
  • Hit required pacing: 70% booked / 50% show / 30% closed
  • Present PT packages confidently and professionally
  • Recommend dotFIT supplementation during every consultation
  • Track all appointments and outcomes in Club OS / ABC


PT Revenue & EFT Growth

  • Hit monthly PT revenue and PT EFT setup goals
  • Sell PT packages, upgrades, and resigns
  • Maintain an organized daily follow-up system
  • Reactivate past prospects, no-shows, and missed opportunities


Member Engagement

  • Connect with members on the floor and build rapport
  • Understand goals and match members to the right program
  • Support trainers by handing off clients after a sale


Daily Operations

  • Maintain a clean and organized sales workspace
  • Follow company sales scripts, processes, and systems
  • Update pacing boards, logs, supplement tracking, and CRM notes


What We’re Looking For

Required

  • Sales experience (fitness sales or similar strongly preferred)
  • Comfortable presenting pricing and overcoming objections
  • Strong phone, text, and in-person communication skills
  • Ability to work evenings, weekends, and peak hours
  • Organized, disciplined follow-up habits
  • Positive, professional, and coachable attitude


Preferred

  • Experience selling Personal Training
  • Experience in supplements or nutrition products
  • Familiarity with lead management tools like ABC or Club OS


About Lift RF

Lift RF operates Retro Fitness clubs across Texas, Florida, and New York. Our mission is simple: build strong teams, build strong communities, and deliver an unbelievable member experience. We’re growing fast, and we invest in people who want to grow with us.

If you’re driven, coachable, and thrive in a sales environment — we want to talk to you.

Salary.com Estimation for Fitness Sales Manager in Wellington, FL
$110,110 to $148,972
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