What are the responsibilities and job description for the Power System Marketing and Architecture Expert position at Renesas Electronics?
Company Description Renesas Electronics is a global embedded semiconductor solutions provider guided by the purpose “To Make Our Lives Easier.” The company offers scalable, comprehensive solutions for automotive, industrial, infrastructure, and IoT applications, leveraging one of the broadest portfolios in High Performance Computing, Embedded Processing, Analog & Connectivity, and Power. With over 21,000 professionals across more than 30 countries, Renesas combines deep system-level expertise with a commitment to quality and innovation. The company focuses on digitalization and sustainable, power‑efficient technologies that improve user experiences and help people and communities thrive. Team members contribute to solutions that shape the future of electronics and everyday life.
Role Description The Power System Marketing and Architecture Expert is a full-time, hybrid role based in San Jose, CA, with flexibility for partial work from home. In this position, the expert develops and drives marketing strategies for power solutions, aligning product roadmaps with customer and market needs in automotive, industrial, infrastructure, and IoT segments. Day-to-day responsibilities include defining system architectures for power applications, preparing technical and marketing collateral, and collaborating with sales teams to support key customer engagements. The role involves conducting market and competitive analysis, identifying growth opportunities, and contributing to go‑to‑market plans for new products and platforms. The expert works closely with cross‑functional engineering, product management, and regional marketing teams to ensure successful product positioning and adoption.
Qualifications
- Candidates should possess strong Marketing and Marketing Strategy skills, including experience with product positioning, go‑to‑market planning, and market analysis.
- Candidates should possess excellent Communication skills, both written and verbal, to collaborate effectively with cross‑functional teams and customers.
- Candidates should possess Social Media Marketing skills to support digital campaigns and increase awareness of power system solutions.
- Candidates should possess Sales-related skills, such as customer engagement, opportunity qualification, and support for design‑in activities.
- Solid understanding of power electronics, system architecture, or embedded semiconductor solutions, preferably in automotive, industrial, infrastructure, or IoT markets.
- Experience working with cross‑functional teams (engineering, product management, regional sales and marketing) in a technical B2B environment.
- Ability to analyze complex technical and market data, identify trends, and translate insights into actionable marketing initiatives.
- Bachelor’s degree in Electrical Engineering, Electronics, or a related technical field; an advanced degree or relevant industry certifications are a plus.
- Demonstrated ability to work in a hybrid environment, manage priorities, and deliver results in a global, multicultural organization.